We've heard lots of stories of recalled children's jewelry this year that contained the toxic metal, cadmium. From Walmart to McDonald's to The Limited Too, it appeared that these retailers, until outted by the press, rarely (if ever) looked into what metals the manufacturers of these jewelry lines were using. And what about if you do jewelry PR for these companies and/or these jewelry lines? How can you market jewelry that could potentially cause cancer? Truth is, you can't.

As the demand continues for products that tie into health, it's surprising to me to hear that a bill submitted to the California Assembly this past week to ban jewelry containing more than 300 parts per million of cadmium from being made or sold in California beginning in 2012 (according to the LA Times) still had 15 that opposed the ban to 41 who approved it. I wonder if those 15 have children. And why wait until 2012 to start protecting our children from wearing jewelry that is harmful to their health?

What are your thoughts on the ban? Are there efforts going on where you live to stop jewelry from being made or sold that contain cadmium in it?

*Photo Source: TexasEnvironment.org