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HSN Partners With Entertainment Icon Liza Minnelli for the Exclusive Launch of The Liza Collection June 30

Who doesn't love iconic singer and actress, Liza Minnelli? At least that is what HSN is betting on when Liza kicks off HSN's programming on June 30th to celebrate their 33rd birthday with the launch of The Liza Collection. This collection consists of fashion and jewelry that is said to be inspired by her wardrobe throughout her career. The timing could not be more perfect as Sex and the City 2 premiers this week, in which Liza has a cameo role. SATC fanatics are more crazed about the fashion than the plot line which hopefully carries over (no pun intended) to the entertainer's debut in the fashion category.

The Liza Collection looks to cover all price points making it affordable, but also giving it an air of sophistication and class only the way that Liza Minnelli can. I predict that The Liza Collection will be a success due to Liza's increased popularity not only among baby boomers who may have followed her career since it began, but to a younger audience who may have been introduced to her via Law & Order, Arrested Development...even the Snicker's commercial.

What do you think? Will The Liza Collection sparkle or flop?

Photo Credit: HSN

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This page contains a single entry from the blog posted on May 24, 2010 11:44 AM.

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