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      <title>Pierce Mattie Public Relations New York</title>
      <link>http://www.piercemattiepublicrelations.com/</link>
      <description>A luxury lifestyle blog reaching bloggers &amp; citizen journalists. We are beauty public relations advocates, fashion PR publicists, fitness PR spokespeople,  jewelry PR &amp; luxury lifestyle PR brand managers who work with big media, advertisers and marketers daily.</description>
      <language>en</language>
      <copyright>Copyright 2010</copyright>
      <lastBuildDate>Tue, 09 Mar 2010 16:22:44 -0500</lastBuildDate>
      <generator>http://www.sixapart.com/movabletype/</generator>
      <docs>http://blogs.law.harvard.edu/tech/rss</docs> 

            <item>
         <title>Vanity Fair: Is it Really Only for White People?</title>
         <description><![CDATA[<p><font face="times new roman,times" size="3"><img src="http://www.piercemattiepublicrelations.com/cover-girls-1003-02.jpg" border="0" alt="cover-girls-1003-02.jpg" title="cover-girls-1003-02.jpg" width="300" height="148" />&nbsp;</font><a href="http://upload.wikimedia.org/wikipedia/commons/b/b5/Vanity_Fair_June_1914b.jpg"><font face="times new roman,times" size="3"><img src="http://upload.wikimedia.org/wikipedia/commons/thumb/b/b5/Vanity_Fair_June_1914b.jpg/418px-Vanity_Fair_June_1914b.jpg" border="0" alt="File:Vanity Fair June 1914b.jpg" title="File:Vanity Fair June 1914b.jpg" width="209" height="299" /></font></a></p><p><font face="times new roman,times" size="1"><em>Vanity Fair Covers March 2010 (T) and June 1917 (B) 96 years later</em></font></p><p style="margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times"><font size="3">The issue of race in America has been a hot topic long before Martin Luther King Jr.&rsquo;s infamous speech, I Have a Dream.&rdquo; Speaking to millions on the Lincoln Memorial, he profoundly spoke about the urgency for equality. With the election of Barack Obama thought to be the beginning of a post-racialism in the 21<sup>st</sup> century, this issue is even more poignant. <span>&nbsp;</span></font></font></p><p style="margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times" size="3">March&rsquo;s <span>&nbsp;</span>cover issue of <a href="http://www.vanityfair.com/" target="_blank">Vanity Fair </a>sparked a heated debate on Yahoo&rsquo;s Shine Site, wondering why the cover story of &ldquo;New Hollywood&rdquo; only depicted white up and coming actors. As opinions on this matter vary one Yahoo user furiously explained so what! &ldquo;If BET or some other entertainment related business, magazine and so on did an article or show and it was only about Blacks or Hispanics or Asians there would no uproar from anyone. So what if Vanity Fair put a bunch of white girls on their cover. . . All these PC people need to take a break from their soap boxes.&rdquo; </font></p><p>&nbsp;</p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/vanity_fair_is_it_really_only.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/vanity_fair_is_it_really_only.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Industry News</category>
        
        
         <pubDate>Tue, 09 Mar 2010 16:22:44 -0500</pubDate>
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         <title>Why We Love Emily Armenta Jewelry</title>
         <description><![CDATA[<div style="text-align: center"><img src="http://www.piercemattiepublicrelations.com/jewelrypr/Emily_Armenta_jewelry.JPG" border="0" width="368" height="210" /></div><p>Inspiration is a funny thing. Designers at New York Fashion Week have been inspired by everything from Chinese zodiac (<strong>Vivienne Tam</strong>) to globe trotters (<strong>Elie Tahari</strong>). Jewelry designer <a href="http://www.emilyarmenta.com/" target="_blank">Emily Armenta</a> is no different. Her inspiration is <strong>Federico Garcia Lorca</strong>, a Spanish poet, known for his dramatic and passionate works.   </p><p>Her duende collection is taken from the Spanish people&rsquo;s name for Lorca. Duende is interpreted as a mystical concept with no definable definition. It can be <em>&ldquo;felt in the pulse of flamenco, in the wailings of lost lovers, and in the expression of unleashed passion.&rdquo;</em> And Emily&rsquo;s jewelry line Armenta, captures this sentiment perfectly.</p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/its_a_blend_of_spanish.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/its_a_blend_of_spanish.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Jewelry Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Jewelry Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Jewelry Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Jewelry Public Relations</category>
        
        
         <pubDate>Tue, 09 Mar 2010 11:28:55 -0500</pubDate>
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         <title>Fashion Designer Christian Louboutin Co-Brands with Barbie</title>
         <description><![CDATA[<p><font face="times new roman,times"><img src="http://www.piercemattiepublicrelations.com/Louboutin%20Barbie%20Daily%20Mail%20Online.jpg" border="0" alt="Louboutin%20Barbie%20Daily%20Mail%20Online.jpg" width="306" height="423" /> </font></p><span style="line-height: 150%; font-size: 12pt"><font face="times new roman,times">I&rsquo;m sitting at my desk wondering if there is anything more exciting than catching the reflection of your red-soled shoe in the mirror. Or shop window. Any reflective surface will do really. A river of crimson-colored pure confidence runs through you; as brazen as scarlet lipstick and as classic as ruby-lacquered nails. In the last few years <a href="http://www.christianlouboutin.com/" target="_blank">Christian Louboutin </a>heels have become very popular with celebrities and socialites, when a lady lifts her ankle to take a delicate step and reveals that glossy hue, you know she&rsquo;s a star. When wearing, this precious feeling of playing dress-up takes us back, reminiscing about raiding Mommy&rsquo;s wardrobe and kitting-out our dollies in their &lsquo;Sunday Best&rsquo;. So imagine our delight when we discovered that Mr. Louboutin had combined the two. Collaborating with the nation&rsquo;s favorite fashionista, Barbie, the celebrated French designer has created the must-have collectors&rsquo; items of the decade. &lsquo;Cat Burglar Barbie&rsquo; was Louboutin&rsquo;s first offering to the eagerly-awaiting connoisseurs and received critical acclaim. Coming soon is &lsquo;Dolly Forever Barbie&rsquo; styled head-to-toe in season-appropriate chic outfits that consist of a khaki tunic dress and, most importantly, purple fringed boots. Sources say the new girl goes on sale in early March, I&rsquo;m guessing to coincide with her birthday on the 9<sup>th</sup>. That&rsquo;s only 5 days away; count down with me sisters&hellip;</font></span><span style="line-height: 150%; font-size: 12pt"></span><span style="line-height: 150%; font-size: 12pt"><font size="1"><em><font face="times new roman,times">Image courtesy of dailymail.co.uk</font></em></font></span> <p>&nbsp;</p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/fashion_designer_christian_lou.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/fashion_designer_christian_lou.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
        
        
         <pubDate>Fri, 05 Mar 2010 13:13:16 -0500</pubDate>
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         <title>Spa Buzz Returns to Pierce Mattie </title>
         <description><![CDATA[<p><font face="times new roman,times" size="3"><img src="http://www.piercemattiepublicrelations.com/spa%20buzz%202010.gif" border="0" alt="spa%20buzz%202010.gif" title="spa%20buzz%202010.gif" width="284" height="61" /> </font></p><span style="font-family: &#39;Calibri&#39;, &#39;sans-serif&#39;; font-size: 11pt"></span><span style="font-family: &#39;Calibri&#39;, &#39;sans-serif&#39;; font-size: 11pt"><p style="text-align: justify; line-height: normal; margin: 0in 0in 0pt" class="MsoNormal"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"><font face="times new roman,times">Pierce Mattie is excited to host&nbsp;June&#39;s </font><a href="http://thespabuzz.com/" target="_blank"><span style="color: #cc3300; text-decoration: none; text-underline: none"><font face="times new roman,times">Spa Buzz </font></span></a><font face="times new roman,times">networking party in Times Square. &nbsp;</font></span><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"><font face="times new roman,times" size="3"> </font></span></p><p style="text-align: justify; line-height: normal; margin: 0in 0in 0pt" class="MsoNormal"><strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span></strong></p><p><font face="times new roman,times"><strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Who is invited?</span></strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><font size="3"> </font></font></p><ul><li><font face="times new roman,times"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Executive&nbsp;spa professionals currently working in the tri-state area</span><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"><font size="3">&nbsp;</font></span></font></li><li><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"></span><font face="times new roman,times"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Cosmetic manufacture</span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; font-size: 12pt">r<span style="color: black">s of established brands</span></span></font></li><li><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; font-size: 12pt"><span style="color: black"></span></span><font face="times new roman,times"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Beauty/lifestyle press (must have credentials)</span><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"></span></font></li></ul><p style="text-align: justify; line-height: normal; margin: 0in 0in 0pt" class="MsoNormal"><strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"><font face="times new roman,times">Why attend:</font></span></strong></p><ul><li><div class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0in 0pt"><strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span></strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"><font face="times new roman,times">Network for career growth</font></span></div></li><li><div class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0in 0pt"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"><font face="times new roman,times">Test and learn about dozens of new and exciting beauty products and spa treatments</font></span></div></li><li><div class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0in 0pt"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"><font face="times new roman,times">Meet the PR team at Pierce Mattie</font></span></div></li><li><div class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0in 0pt"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"><font face="times new roman,times">Get motivated</font></span></div></li><li><div class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0in 0pt"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"><font face="times new roman,times">The swag bag is packed with tons of treats</font></span></div></li><li><div class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0in 0pt"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><font face="times new roman,times"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Pierce Mattie&rsquo;s copy of the </span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Cosmetic Forecast, our trend report for 2011</span></font></div></li><li><div class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0in 0pt"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><font face="times new roman,times"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; font-size: 12pt">For the<span style="color: black"> food</span> and <span style="color: black">drinks and </span>to have <span style="color: black">a good time</span></span><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"></span></font></div></li></ul><p><font face="times new roman,times"><strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">When:&nbsp; </span></strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Wednesday, June&nbsp;9, 2010 at 5:00 to 8:00PM&nbsp;</span></font></p><p><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"></span><font face="times new roman,times"><strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Where: </span></strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Pierce Mattie&#39;s Media Oasis - 62 West 45th Street, Third Floor, New York, NY 10036&nbsp;</span></font></p><p><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"></span><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"></span><font face="times new roman,times"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt">Attendance is complimentary to the press and spa professionals. Those that work for a brand are asked to pay a nominal fee to cover expenses</span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; font-size: 12pt">. P<span style="color: black">lease contact </span></span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 9pt"><a href="mailto:marianne@thespabuzz.com"><span style="color: #cc3300; font-size: 12pt; text-decoration: none; text-underline: none">marianne@thespabuzz.com</span></a></span><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black; font-size: 12pt"> for pricing.&nbsp;&nbsp;</span><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"><font size="3"> </font></span></font></p><p><span style="font-family: &#39;Verdana&#39;, &#39;sans-serif&#39;; color: black; font-size: 9pt"></span><font face="times new roman,times"><font size="3"><strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black">RSVP by:</span></strong><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black"> May 26, 2010 to </span><span style="color: black"><a href="mailto:Pierce@PierceMattie.com"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: #cc3300; text-decoration: none; text-underline: none">Pierce@PierceMattie.com</span></a>&nbsp;<strong>Space is Limited!</strong></span></font></font></p><p style="text-align: justify; line-height: normal; margin: 7.5pt 0in 10pt" class="MsoNormal"><span style="font-family: &#39;Times New Roman&#39;, &#39;serif&#39;; color: black"><font face="times new roman,times" size="3">(please note this event is not for PR professionals or event planners)</font>&nbsp;</span></p></span>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/post_21.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/post_21.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Events</category>
        
        
         <pubDate>Fri, 05 Mar 2010 11:02:39 -0500</pubDate>
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         <title>Kate Somerville&apos;s Complexion Perfection!: Your Ultimate Guide to Beautiful Skin by Hollywood&apos;s Leading Skin Health Expert</title>
         <description><![CDATA[<p><a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FComplexion-Perfection-Ultimate-Beautiful-Hollywoods%2Fdp%2F140192462X%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1266267264%26sr%3D1-1-spell&amp;tag=agirsgotspa-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325" target="_blank"><img src="http://www.piercemattiepublicrelations.com/beautydivision/kate_sommerville_complexion_perfection.JPG" border="0" width="110" height="110" align="left" /></a>Skin expert <a href="http://www.katesomerville.com/" target="_blank">Kate Somerville</a>, a favorite among celebrities, is rewriting the steps to perfect skin. Widely known for her medical <strong>skin care</strong> clinic, <strong>Kate Somerville</strong> Skin Health Experts, Kate&rsquo;s skincare reputation, as well as her product line, is considered top notch in the beauty industry. </p><p>Her latest PR venture is her book <em>&ldquo;<a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FComplexion-Perfection-Ultimate-Beautiful-Hollywoods%2Fdp%2F140192462X%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1266267264%26sr%3D1-1-spell&amp;tag=agirsgotspa-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325" target="_blank">Complexion Perfection!: Your Ultimate Guide to Beautiful Skin by Hollywoods Leading Skin Health Expert</a>,&rdquo;</em> which brings her skincare philosophy to a wider, more general audience. The book devolves the affects of harsh chemical treatments on skin and offers a variety of home remedies to bring your skin to perfection. She suggests an aspirin facial to revitalize skin. It seems unusual, but because it&rsquo;s Kate Sommerville, we&rsquo;re willing to believe it&rsquo;ll work.</p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/kate_somervilles_complexion_pe.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/kate_somervilles_complexion_pe.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Beauty Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Beauty Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Beauty Public Relations</category>
        
        
         <pubDate>Thu, 04 Mar 2010 11:11:15 -0500</pubDate>
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         <title>Selene Yeager&apos;s Ride Your Way Lean: The Ultimate Plan for Burning Fat and Getting on a Bike</title>
         <description><![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/ride_your_way_lean_fitness.JPG" border="0" hspace="4" width="118" height="163" align="left" />It&rsquo;s as easy as riding a bike. Or that&rsquo;s what <strong>Selene Yeager</strong>, author of the upcoming book &ldquo;<a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FRide-Your-Way-Lean-Ultimate%2Fdp%2F1605294063%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1266852638%26sr%3D8-1&amp;tag=agirsgotspa-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325" target="_blank">Ride Your Way Lean: The Ultimate Plan for Burning Fat and Getting on a Bike</a>&rdquo; is banking on. The <strong>fitness book</strong> brings readers a weight-loss plan that centers around biking. </p><p>Yeager, nicknamed the Fit Chick, is no stranger to bikes. She&rsquo;s the author of &ldquo;<a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FEvery-Womans-Guide-Cycling-Everything%2Fdp%2FB002G8IL7S%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1266852735%26sr%3D1-1&amp;tag=agirsgotspa-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325" target="_blank">Every Woman&#39;s Guide to Cycling: Everything You Need to Know, From Buying Your First Bike to Winning Your First Race</a>,&rdquo; as well as a columnist for &ldquo;Bicycle&rdquo; magazine. The fitness program, which includes eating reasonably (good-bye mini cupcakes), could help readers lose up to 100 pounds just by pedaling. </p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/post_20.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/post_20.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fitness Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fitness Public Relations</category>
        
        
         <pubDate>Wed, 03 Mar 2010 11:26:12 -0500</pubDate>
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         <title>Bernardo - The Summer Favorite</title>
         <description><![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fashionprdivision/bernardo_shoe_fashion_pr.JPG" border="0" hspace="4" width="154" height="199" align="left" />A summer staple that has been worn by everyone from Jackie O to Jennifer Garner, <strong>Bernardo</strong> shoes continue to remain a fan favorite. Known for their classic Miami sandal, an Italian leather thong sandal with a knotted center, Bernardo has been making a shoe statement since 1947.</p><p>Worn often in the &lsquo;60s and &lsquo;70s, the Miami style was classically paired with Lilly Pulitzer sundress. The company brought back the revered style and celebrities and shoe lovers alike have brought the Miami back to mainstream popularity. And if shoes aren&rsquo;t enough, <a href="http://www.bernardofootwear.com/index.html" target="_blank">Bernardo</a> also offers handbags and accessories to complete your effortless look. </p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/a_summer_staple_that_has.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/a_summer_staple_that_has.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
        
        
         <pubDate>Wed, 03 Mar 2010 11:21:23 -0500</pubDate>
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         <title>House of Delvaux w/ Hettie Judah &amp; Veronique Pouillard</title>
         <description><![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fashionprdivision/delvaux_handbag.JPG" border="0" hspace="4" width="179" height="212" align="left" />Is there more to Belgium than beer, chocolate or waffles? Apparently so and a new book, &ldquo;<a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FDelvaux-180-years-Belgian-luxury%2Fdp%2F902098599X%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1265475707%26sr%3D1-36&amp;tag=agirsgotspa-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325" target="_blank">Delvaux: 180 years of Belgian Luxury</a>&rdquo; is out to prove that there is plenty more. <strong>Delvaux</strong>, the book&rsquo;s focus, is a <strong>luxury fine leather</strong> company located in Brussels, Belgium that&#39;s been making its mark on the fashion world. </p><p>Since 1829, the House of Delvaux has been producing high-quality handcrafted handbags, wallets and accessories making it the oldest of its kinda in the world. Often compared to Hermes, the distinguished brand makes classic, elegant bags that continue to command attention from the elite. </p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/is_there_more_to_belgium.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/is_there_more_to_belgium.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
        
        
         <pubDate>Tue, 02 Mar 2010 11:15:53 -0500</pubDate>
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         <title>Lifestyle Marketing: Will Toyota&apos;s PR Crisis Give Hyundai an Edge in the Auto Market?</title>
         <description><![CDATA[<div style="text-align: center"><img src="http://www.piercemattiepublicrelations.com/2010_hyundai_equus.jpg" border="0" width="444" height="248" /></div><p>I recall when Hyundai first entered the auto market here in the U.S. back in 1986. Both of my parents went out and purchased one due to its affordability (where are the days when you could buy a brand new car for $5K?) For years, Hyundai wasn&#39;t necessarily known for quality, not in the way <strong>Toyota</strong> has been branded at least, but the auto maker quickly became profitable making many in the automotive industry take notice and giving it staying power. </p><p>Previously, I would&#39;ve only considered Kia to be their closest competitor (until they bought them out), yet with Toyota&#39;s recent <a href="http://www.piercemattiepublicrelations.com/2010/02/pr_damage_control_tips_for_toyota.html" target="_blank"><strong>PR Crisis</strong></a> over their massive recall and Hyundai ramping up production and an advertising blitz, Hyundai is beginning to emerge as real competition to the auto giant. <em>Has Toyota&#39;s recall finally given Hyundai the opportunity to get an edge up on the brand?</em> From a PR standpoint, my opinion is yes.</p>  ]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/03/lifestyle_marketing_will_toyot.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/03/lifestyle_marketing_will_toyot.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Marketing &amp; Advertising</category>
                  <category domain="http://www.sixapart.com/ns/types#category">PR Strategies</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Public Relations NY</category>
        
        
         <pubDate>Mon, 01 Mar 2010 10:00:06 -0500</pubDate>
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         <title>Why We Love Naked &amp; Famous Denim </title>
         <description><![CDATA[<img src="http://www.piercemattiepublicrelations.com/fashionprdivision/naked_famous_denim.jpg" border="0" hspace="3" width="221" height="328" align="left" />Everybody wants to be naked and famous. Or so the Presidents of the United States of America belt out in their 90s rock hit. The song&rsquo;s lyrics speak truth about our obsession with celebrities and fame and now a Canadian denim brand has borrowed the phrase to label their jeans with. <strong>Naked &amp; Famous Denim</strong> is about high quality, not pricetag or which celebrity was recently seen strutting their stuff in their label. Even their 1950&lsquo;s pop-art inspired logo plays homage to the satire of mass media/celebrities. ]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/02/post_19.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/02/post_19.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
        
        
         <pubDate>Thu, 25 Feb 2010 11:24:10 -0500</pubDate>
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         <title>Cosmetic Safety w/ Siobhan O&apos;Connor &amp; Alexandra Spunt </title>
         <description><![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/beautydivision/no_more_dirty_looks_beauty.JPG" border="0" hspace="4" width="172" height="172" align="left" />There&rsquo;s something in your nail polish besides a sassy red color. And it could hurt you. Every day, were all guilty of using products that contain chemicals we know nothing about besides their long (unpronounceable) scientific name. Now authors Siobhan O&#39;Connor and Alexandra Spunt are looking to change that. The goal of their new book, &ldquo;<a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FMore-Dirty-Looks-Addiction-Cosmetics%2Fdp%2F0738213969%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1266853681%26sr%3D1-1&amp;tag=agirsgotspa-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325" target="_blank">No More Dirty Looks: How to End Your Addiction to Chemical Cosmetics (And Still Look Hot)</a>, is to keep consumers looking beautiful&mdash; and safe. </p><p>The book sprang to life when the two authors received a hair treatment they loved, until they discovered the secret ingredient was formaldehyde. Formaldehyde, a known human carcinogen, is the same chemical used as an embalming agent. The two were shocked and sought out to discover what&rsquo;s actually in our beauty products.</p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/02/theres_something_in_your_nail.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/02/theres_something_in_your_nail.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Beauty Trends</category>
        
        
         <pubDate>Wed, 24 Feb 2010 10:58:07 -0500</pubDate>
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         <title>Pierce Mattie PR Client Butter London Nails Fashion Week: Vena Cava, Jen Kao &amp; Betsey Johnson </title>
         <description><![CDATA[<p><font face="times new roman,times"><font size="3">New York Fashion Week was very pleased to have butter LONDON provide the high-quality manicure to the models wearing many upscale designer&rsquo;s, showcasing their Fall 2010 collection. <span>&nbsp;</span>For this year&rsquo;s show, butter LONDON decided to create a customized color for Vena Cava which featured the brands look for the season. The lacquer was named Marrow to correlate to the story behind the label of <a href="http://venacavanyc.com/" target="_blank">Vena Cava</a>. Marrow is a mixture of a bold grape and earthy wine color. The recipe for this sharp color consisted of using some of the brand&rsquo;s classic colors of the deep blood Red of La Moss as the base, added with Union Jack Black and Royal Navy to get the defined purple pigment, followed by Pearly Queen for an extra glow. This year&rsquo;s collection is geared towards a confident, independent woman with sheik style. This look went perfectly with Marrow&rsquo;s image of the &ldquo;eccentric Manhattanite gal going to her country house for a weekend get-away&rdquo;.<span>&nbsp; </span>The idea behind this year&rsquo;s nails was to have rock n roll nails over vampire nails. Dark nails are out ladies and gents! It&rsquo;s all about having clean- cut short nails with the catwalk coat of a little glitter.<span>&nbsp; </span></font></font></p><p><font face="times new roman,times" size="3"><img src="http://www.piercemattiepublicrelations.com/Butter%20Fashion%20Week%202.jpg" border="0" alt="Butter%20Fashion%20Week%202.jpg" title="Butter%20Fashion%20Week%202.jpg" width="480" height="360" />&nbsp;</font></p><p><font face="times new roman,times" size="3">One of the biggest trends for winter 2010 nails is adding different textures such as glitter or a matte finish on top of what you are already wearing. Zanna Roberts from Marie Claire was so curious about the trend for this upcoming winter. <span>&nbsp;</span>It&rsquo;s all about adding an extra glow to your finger tips, making your outfit absolutely complete. Some of the backstage trends that were spotted were neon hair extension streaks, going with MAC&rsquo;s neon red and hot pink lipsticks on the models. We&rsquo;re back to the 70&rsquo;s with big lips, rosy cheeks, smoky eyes, hair pulled tightly back, pale skin is in and bronzer is out. Even the high end fashion editors that came to the show demonstrated these new beauty trends.<span>&nbsp; </span>It&rsquo;s all about wearing subtle colors of clothing with the contrast of big hair and bright makeup. Talk about sexy!</font></p><p><font face="times new roman,times" size="3"><img src="http://www.piercemattiepublicrelations.com/butter%20fashion%20week%201.jpg" border="0" alt="butter%20fashion%20week%201.jpg" title="butter%20fashion%20week%201.jpg" width="480" height="360" /></font></p><p style="margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times"><font size="3">Tea with the Queen was inspired by <a href="http://www.jenkao.com/" target="_blank">Jen Kao&rsquo;s </a>clean- cut fall collection. The nails this year were kept short and sweet to go with the collection&rsquo;s sheer, quiet colors. <span>&nbsp;</span>Tea with the Queen is a French pink, sheer peachy color which is just what all these expensive Manhattanites are looking for to go on their nails. Get ready for the Hamptons girls! What is great about this color is that it looks fantastic on both plain skin color as well as exotic skins.<span>&nbsp; </span>The shoe trend for this year&rsquo;s show was open- toe boots so butter went with having clean and tight toes for the model&rsquo;s pedicure. You can&rsquo;t go wrong with having sexy, pretty and perfect toes.<span>&nbsp; </span>Now us girls know exactly finishing touches for the perfect ensemble for a night out on the town.<span>&nbsp; </span>Come on now we all want to be dressed from head to toe with sheik and trendy style.<span>&nbsp; </span></font></font></p><p style="margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times"><font size="3"><span></span></font></font><font face="Calibri"><span><font size="3"><font face="times new roman,times">It&rsquo;s <a href="http://www.betseyjohnson.com/" target="_blank">Betsey</a> herself at New York Fashion week! Butter London was thrilled to do Kelley Osborne&rsquo;s nails with of course her dog Syd right on her lap. Betsey decided that she wanted all her models to look like they didn&rsquo;t have a manicure. This year&rsquo;s fall 2010 collection was a western theme so butter used their one and only Fash Pack lacquer color. Fash Pack is a dusty beige color which matched the look of the girls dancing down the hay- stack runway with a sexy and strong attitude. Betsey was all about her girls having the &ldquo;messy look&rdquo; with wearing her fun, crazy clothes. It was a very shocking choice of color for Betsey since everyone is use to her signature look of hot pink. Oh well, she wanted something new and refreshing this year. Celebs Celebs Everywhere!<span>&nbsp; </span>The turnout was outrageous with some of the finest stars such as Melissa Joan-Heart, Gossip Girl&rsquo;s most handsome Rufus Humphrey, Mathew Settle and Kelly Osbourne.<span>&nbsp; </span></font></font></span></font></p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/02/butter.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/02/butter.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
        
        
         <pubDate>Fri, 19 Feb 2010 08:49:03 -0500</pubDate>
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         <title>The Publicity of the FlipFlop</title>
         <description><![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/fitflop_fitness.JPG" border="0" width="193" height="193" align="left" />Ah, the endless battle of working out. Part of the struggle is forcing yourself to head to the gym. It&rsquo;s crowded, we&rsquo;re lazy, the excuses are endless. But alas, there&rsquo;s a new <strong>fitness</strong> product on the market is aimed at us who want to be fit but avoid the gym. </p><p>Meet <a href="http://www.fitflop.com/" target="_blank">FitFlop</a>. A sandal that works out your legs while you walk, it&rsquo;s created with expert technology that literally tones your leg, calf and glut areas just by walking. The sandals also claim to improve posture (good-bye middle school scoliosis), develop muscle tone, as well as relieve pain from plantar fasciitis, chronic back pain and heel spurs among other benefits. The shoe also helps imitate the natural act of walking barefoot, though with more muscle load. </p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/02/the_publicity_of_the_flipflop.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/02/the_publicity_of_the_flipflop.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
        
        
         <pubDate>Thu, 18 Feb 2010 09:56:13 -0500</pubDate>
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         <title>Pierce Mattie&apos;s Fashion PR Presentation: Miguel Antoinne at Fashion Week</title>
         <description><![CDATA[<p align="left"><img src="http://www.piercemattiepublicrelations.com/Miguel%20show%20II.jpg" border="0" alt="Miguel%20show%20II.jpg" title="Miguel%20show%20II.jpg" width="480" height="360" /> </p><p style="text-align: justify; margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times" size="3">The finest in the fashion industry flocked to Pierce Mattie&rsquo;s Media Oasis to bear witness to a crucial step in the evolution of a sartorial star. Over February 11<sup>th</sup> and 12<sup>th </sup><a href="http://www.miguelantoinne.com/" target="_blank">Miguel Antoinne</a>, who has been blessing us with his menswear designs for four seasons, presented his strongest collection yet: Autumn/Winter 10. A treasured client of <a href="http://www.PierceMattie.com" target="_blank">Pierce Mattie </a>PR&rsquo;s, Miguel&rsquo;s new line was as eagerly anticipated by us as it was by the press. With bated breath we waited, and a pre-show visit to his showroom did not disappoint. </font></p><p style="text-align: justify; margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times" size="3">All hands on deck arrived early to steam fabrics, dress mannequins, and set the lighting to reflect the sleek masculinity of the collection. As the presentation drew nearer, no brows furrowed with concern about the adverse weather conditions affecting attendance &ndash; so strong was our belief in both Miguel and his creations.</font></p><p style="text-align: justify; margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times" size="3">Antoinne designed a collection on the edge; intended for the bad-boy gentleman. Inspired by the shadows that play off moon-lit industrial elements; colors are dark and sensual; a rich palette consisting of blacks, grays, browns and midnight navy with a faint hint of Bordeaux. Fabric finishes swing from matte to a subtle sheen with an impressive use of coated linen and Nappa leather. Depending on whom you asked, and there were many positive opinions flying around, the stand out piece was the distressed knit with cobweb detailing&hellip;or the cotton modal pants, tapered with cuffed bottoms&hellip;or&hellip;you get the picture. Complements were dished out like candy for Miguel&rsquo;s take on layering; elongated shirts paired with cropped jackets, the contrast heightened by the use of opposing textures and clever color&ndash;blocking.</font></p><p style="text-align: justify; margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times" size="3">Self-assured yet humble, Antoinne exudes a quiet confidence in posture and appearance. No doubt aided by how sharp he looks adorning his own designs. Editors from top books and blogs, <em>Another Magazine, GQ, Maxim, Nylon</em>, offered praise and promised support. As Friday drifted into President&rsquo;s Day weekend, laudatory remarks rang through the city streets to confirm Miguel as one of Manhattan&rsquo;s most loved menswear designers. </font></p><p style="text-align: justify; margin: 0in 0in 10pt" class="MsoNormal"><font face="times new roman,times" size="3">If for some <em>incomprehensible</em> reason you were prevented from coming along, we suggest you plan ahead for Spring/Summer 11. Trust me; nobody wants to be that person devoid of a ticket to <em>the </em>hottest show in town. All hail Miguel Antoinne.</font></p><p align="left"><font face="times new roman,times"><img src="http://www.piercemattiepublicrelations.com/Miguel%20Show.jpg" border="0" alt="Miguel%20Show.jpg" title="Miguel%20Show.jpg" width="480" height="360" /></font></p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/02/pierce_matties_fashion_pr_pres_1.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/02/pierce_matties_fashion_pr_pres_1.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Fashion Public Relations</category>
        
        
         <pubDate>Tue, 16 Feb 2010 11:57:10 -0500</pubDate>
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         <title>Why Saint Barthélemy aka St. Bart&apos;s Remains Our Favorite</title>
         <description><![CDATA[<div style="text-align: center"><img src="http://www.piercemattiepublicrelations.com/st._barts.JPG" border="0" width="449" height="298" /></div><p>With the snowpocalypse bogging down much of the Northeast in the last few weeks, dreaming about a tropical destination is the only way we&rsquo;re getting through this winter. <em>White sandy beaches, crystal blue water and temperatures above freezing?</em> We&rsquo;re in. </p><p>  The much talked about Saint Barth&eacute;lemy aka <strong>St. Bart&rsquo;s</strong> still remains one of our favorite island retreats. Celebrities and socialites alike continue to flock to St. Bart&rsquo;s for secluded getaways. Stylist Rachel Zoe tweeted about this paradise while vacationing on the island this winter. Beyonce and Jay-Z have been seen cruising on yachts.   </p><p>Naturally, the draw to St. Bart&rsquo;s is the island itself. With an temperatures hovering around perfect all year round, the prospect of Vitamin D is enough to book a flight. A walk down St. Jean Beach promises beautiful scenery and people watching to die for. It also means photo shoots. Victoria&rsquo;s Secrets recently shot on St. Bart&rsquo;s, bringing supermodels and their celebrity boyfriends to the island. </p>]]></description>
         <link>http://www.piercemattiepublicrelations.com/2010/02/why_saint_barthelemy_aka_st_ba.html</link>
         <guid>http://www.piercemattiepublicrelations.com/2010/02/why_saint_barthelemy_aka_st_ba.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">LifeStyle Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Luxury Public Relations</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Marketing &amp; Advertising</category>
                  <category domain="http://www.sixapart.com/ns/types#category">Public Relations NY</category>
        
        
         <pubDate>Mon, 15 Feb 2010 12:26:30 -0500</pubDate>
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