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   <title>Fitness PR Division</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/" />
   <link rel="self" type="application/atom+xml" href="http://www.piercemattiepublicrelations.com/fitnessdivision/atom.xml" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8</id>
   <updated>2012-02-03T17:12:05Z</updated>
   <subtitle>A Blog About The Fitness, Sports and Health Industry</subtitle>
   <generator uri="http://www.sixapart.com/movabletype/">Movable Type 3.35</generator>

<entry>
   <title>Pierce Mattie Hair Removal Beauty PR Client Featured in Glamour Magazine</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/02/pierce_mattie_hair_removal_bea.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5623</id>
   
   <published>2012-02-03T16:54:17Z</published>
   <updated>2012-02-03T17:12:05Z</updated>
   
   <summary><![CDATA[ Pierce Mattie PR Client No! No! Hair&nbsp;was featured&nbsp;in&nbsp;Glamour&nbsp;Magazine.&nbsp;If you&rsquo;re working on a&nbsp;hair removal&nbsp;story&nbsp;be sure to&nbsp;give our&nbsp;Pierce Mattie&nbsp;beauty PR team a call at 212-243-1431&nbsp;or follow us on Twitter @PierceMattiePR&nbsp;and FaceBook....]]></summary>
   <author>
      <name>Josh_B</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/beautydivision/no%21%20no%21%20glamour%20magazine%20public%20relations.jpg" border="0" alt="no%21%20no%21%20glamour%20magazine%20public%20relations.jpg" title="no%21%20no%21%20glamour%20magazine%20public%20relations.jpg" width="480" height="360" /> </p><p><font size="3"><font face="Times New Roman">Pierce Mattie PR Client No! No! Hair&nbsp;was featured&nbsp;in&nbsp;Glamour&nbsp;Magazine.&nbsp;If you&rsquo;re working on a&nbsp;hair removal&nbsp;story&nbsp;be sure to&nbsp;give our&nbsp;</font></font><a href="http://www.PierceMattie.com"><font face="Times New Roman" size="3">Pierce Mattie</font></a><font face="Times New Roman" size="3">&nbsp;beauty PR team a call at 212-243-1431&nbsp;or follow us on Twitter </font><a href="http://twitter.com/piercemattiepr" target="_blank"><font face="Times New Roman" size="3">@PierceMattiePR</font></a><font face="Times New Roman" size="3">&nbsp;and </font><a href="http://www.facebook.com/PierceMattiePR" target="_blank"><font face="Times New Roman" size="3">FaceBook</font></a><font face="Times New Roman" size="3">. </font></p>]]>
      
   </content>
</entry>
<entry>
   <title>Beverage Public Relations: Health &amp; Wellness with Yogi Tea</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/02/health_wellness_with_yogi_tea.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5688</id>
   
   <published>2012-02-02T01:47:51Z</published>
   <updated>2012-02-02T17:20:35Z</updated>
   
   <summary><![CDATA[Warm up your winter! &nbsp;There is nothing akin to bubble baths, candles, and a cup of delicious, yet calming tea at the end of your day to unwind and relax before getting some shut-eye for the night.&nbsp;&nbsp;&nbsp;I was never too...]]></summary>
   <author>
      <name>Briana McGee</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="Fitness &amp; Health" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness PR" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Nutrition" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="beverage" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;"><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/yogi-tea.jpg" border="0" hspace="4" width="257" height="170" align="left" />Warm up your winter! &nbsp;There is nothing akin to bubble baths, candles, and a cup of delicious, yet calming tea at the end of your day to unwind and relax before getting some shut-eye for the night.&nbsp;&nbsp;&nbsp;I was never too keen on my herbal tea preference until&nbsp;<a href="http://www.yogiproducts.com/" target="_blank">Yogi Tea</a>&nbsp;was brought to my attention.</span></p><p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;"></span></p><p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;">Although we are no longer infants, we seem to still cling to our child-like ways.&nbsp;&nbsp;What says relaxation more so than soaking in a hot bath with hot liquid (now tea and no longer milk) running through your inner pipe works?&nbsp;&nbsp;I cannot contrive a greater scenario.&nbsp;</span></p><p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;"></span></p><p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;">Yogi Tea proposes a wide variety of teas with many different, delightful flavors, each while serving a different purpose.&nbsp;&nbsp;Do you yearn for a tranquil something to sip on?&nbsp;&nbsp;Or perhaps you want to recharge your batteries in the a.m. and aren&rsquo;t so partial to coffee.&nbsp;&nbsp;(Neither am I!)&nbsp; </span></p><p style="margin: 0in 0in 0pt">&nbsp;</p><p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;">Yogi Tea&rsquo;s innovative, interactive website prompts you to make an initial decision with choosing your tea first by choosing either:&nbsp;<em>mood, flavor&nbsp;</em>or<em>&nbsp;purpose</em>.&nbsp;&nbsp;By choosing&nbsp;<em>mood</em>, Yogi Tea asks,&nbsp;<em>&ldquo;how would you like to feel today?&rdquo;&nbsp;&nbsp;</em>By choosing&nbsp;<em>flavor,</em>&nbsp;Yogi simply asks,&nbsp;<em>&ldquo;what flavor would you like to enjoy?&rdquo;&nbsp;&nbsp;</em>And lastly, by choosing&nbsp;<em>purpose, &ldquo;what benefit would you like from your tea?&rdquo;&nbsp;</em>is asked to further discover your desires.&nbsp;</span></p><p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;"></span></p><p style="margin: 0in 0in 0pt"><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;">Check out Yogi Tea&rsquo;s colossal, flavorful selection!&nbsp;&nbsp;Benefit your life or simply your taste buds!</span> <em><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;">Is this your cup of tea?&nbsp; (No pun intended!)&nbsp; If you&#39;ve tried Yogi Tea tweet us <a href="http://www.twitter.com/piercemattiepr" target="_blank">@PierceMattiePR</a>. &nbsp;</span></em><span style="font-family: &#39;Arial&#39;,&#39;sans-serif&#39;"></span></p>]]>
      
   </content>
</entry>
<entry>
   <title>Alternative Wellness Public Relations: Hyland&apos;s - A Homeopathic Way of Life</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/02/hylands_a_homeopathic_way_of_l.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5686</id>
   
   <published>2012-02-01T00:54:35Z</published>
   <updated>2012-02-01T16:09:32Z</updated>
   
   <summary><![CDATA[With its unique method and approach to treating disease, Hyland&rsquo;s&nbsp;provides natural remedies for every member of the family, from the infant to the elderly.&nbsp; Stringent preparation, on top of a century&rsquo;s worth of homeopathic practice, Hyland&rsquo;s health care remedies are...]]></summary>
   <author>
      <name>Briana McGee</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="Fitness PR" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Nutrition" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Supplements" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Supplements" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Supplements" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Supplements" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Supplements" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="green" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p class="MsoNormal"><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/hyland%27s-wellness-homeopathic.png" border="0" hspace="4" width="197" height="138" align="left" />With its unique method and approach to treating disease, <a href="http://www.hylands.com/aboutmain.php" target="_blank">Hyland&rsquo;s</a>&nbsp;provides natural remedies for every member of the family, from the infant to the elderly.&nbsp; Stringent preparation, on top of a century&rsquo;s worth of homeopathic practice, Hyland&rsquo;s health care remedies are endless.&nbsp; </p><p class="MsoNormal">Hyland&rsquo;s manufactures products for each of the following categories:&nbsp; Stress/Sleep, Baby, Children&rsquo;s Health, Pain Relief, Women&rsquo;s Health, Digestion, Cough/Cold, First Aid, Seasonal Allergies, Skin, Topicals, Kits, Cell Salts, and Single Remedies.&nbsp; </p><p class="MsoNormal">Sleep deprived from stress and anxiety?&nbsp; Try <a href="http://www.hylands.com/products/insomnia.php%20%20" target="_blank">Hyland&rsquo;s Insomnia</a>.&nbsp;&nbsp;Rid yourself of worry and restlessness, with no risky side affects.&nbsp; This product is safe for adults and children.&nbsp; </p><p class="MsoNormal">Has that pulsating headache returned? Not an aspirin enthusiast?&nbsp; Check out <a href="http://www.hylands.com/products/migraine.php%20" target="_blank">Hyland&rsquo;s Migraine Headache Relief</a>. &nbsp;This <span style="color: #262626">all-natural formula is free of aspirin, acetaminophen and caffeine.</span> More partial to topicals than tablets?&nbsp; Can&rsquo;t seem to escape that grating leg cramp?&nbsp; Try <a href="http://www.hylands.com/products/legcrampsointment.php" target="_blank">Hyland&rsquo;s Leg Cramp Ointment</a>. Night or day, rain or shine, Hyland&rsquo;s ointment temporarily relieves cramp symtomps of the leg and calf. These are only a few of the myriad remedies <a href="http://www.piercemattiepublicrelations.com/cgi-bin/movabletype/%20http:/www.hylands.com/products/productmain2.php%20">Hyland&rsquo;s</a>&nbsp;has to offer. (Shannon swears by Hyland&#39;s teething tablets! It&#39;s the only way she kept her sanity when each of her 4 sons were teething.) </p><p class="MsoNormal"><em>Are you into holistic healthcare?&nbsp; Have you checked out any of Hyland&rsquo;s products?&nbsp; What are your thoughts?&nbsp; Let us know <a href="http://www.twitter.com/piercemattiepr" target="_blank">@PierceMattiePR</a>.&nbsp;&nbsp;</em></p>]]>
      
   </content>
</entry>
<entry>
   <title>Chocolate Luxury Public Relations: La Maison Du Chocolat for Valentine&apos;s Day</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/la_maison_du_chocolat_for_vale.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5692</id>
   
   <published>2012-01-31T02:31:23Z</published>
   <updated>2012-01-31T20:30:29Z</updated>
   
   <summary><![CDATA[Ganache, pralines, and truffles. &Eacute;clairs, macaroons, and tarts. Is your mouth watering yet?Making mouths water for the last 35 years, La Maison Du Chocolat originated in Paris and now has boutiques in Cannes, London, New York, Tokyo, and Hong Kong,...]]></summary>
   <author>
      <name>Sarah Hamblen</name>
      <uri>http://www.jewelrypublicrelations.com</uri>
   </author>
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p class="MsoNormal"><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/chocolate-pr-la-maison-chocolate.jpg" border="0" hspace="4" width="216" height="201" align="left" />Ganache, pralines, and truffles. &Eacute;clairs, macaroons, and tarts. <em>Is your mouth watering yet?</em></p><p class="MsoNormal">Making mouths water for the last 35 years, <a href="http://www.lamaisonduchocolat.com/en/#/home" target="_blank">La Maison Du Chocolat</a> originated in Paris and now has boutiques in Cannes, London, New York, Tokyo, and Hong Kong, and an online boutique that delivers in Canada, the United States, all over Europe and Japan. </p><p class="MsoNormal">When taking pleasure in a delicacy from La Maison Du Chocolat trying the <a href="http://www.lamaisonduchocolat.com/en/#/creations/eclairs/1" target="_blank">Chocolate &Eacute;clair</a> is a must. What can be better than chocolate and a pastry? And don&rsquo;t forget the <a href="http://www.lamaisonduchocolat.com/en/#/creations/ganachesenivrantes/11" target="_blank">Ganache with Orange Liquor Mousse</a> &ndash; the dark chocolate melts in your mouth. </p><p class="MsoNormal">The online boutique has chocolates for everyone from $8 pieces, <a href="http://www.lamaisonduchocolat.us/us/en/product/coffret-collection-de-truffes" target="_blank">truffle assortments</a> for $96, to extravagant boxes, like their <a href="http://www.lamaisonduchocolat.us/us/en/product/concorde-hatbox-us" target="_blank">Concorde Hatbox</a>, for $290. </p><p class="MsoNormal">Not that anyone ever needs an excuse to buy chocolate but if you do, Valentine&rsquo;s Day is coming up and that is definitely a holiday to celebrate the love of chocolate. Give someone you care about a box of chocolate that they will never want to finish. </p><p class="MsoNormal"><em>What is your favorite chocolate? Let us know <a href="https://twitter.com/#!/PierceMattiePR" target="_blank">@PierceMattiePR</a></em></p>]]>
      
   </content>
</entry>
<entry>
   <title>Hard Gain Diet: The Other End of the Fitness Spectrum</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/hard_gain_diet_the_other_end_o.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5684</id>
   
   <published>2012-01-30T21:45:51Z</published>
   <updated>2012-01-30T21:58:05Z</updated>
   
   <summary>There are a multitude of diets for people that are looking to get in shape. Many try to find the one that is going to be easiest or will produce results the fastest. A diet is a hard thing to...</summary>
   <author>
      <name>Colby Bair</name>
      <uri>http://www.fashionpublicrelations.com</uri>
   </author>
         <category term="Diets" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness &amp; Health" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness PR" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Weight Training" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/Hard-Gain-Diet-PR-Fitness.jpg" border="0" hspace="4" width="193" height="169" align="left" />There are a multitude of diets for people that are looking to get in shape. Many try to find the one that is going to be easiest or will produce results the fastest. A diet is a hard thing to do because a lot of us lack the motivation to do it because it is easier to remain idle. <em>Besides, we aren&rsquo;t that out of shape anyway right?</em> The hardest diet isn&rsquo;t probably what you are imagining. Some people actually need to gain weight to get in shape.   </p><p>For a few people that are genetically &quot;cursed&quot; gaining weight can be nearly impossible. You might think it is as easy as just eating a lot and that may be true, but there is more to it than that. Nutrition is a major part of any diet, but for hard gainers it is even more essential.  The <a href="http://www.hardgainersguide.com/" target="_blank">Hard Gainers Guide</a> have dedicated themselves to helping those not blessed with the ability to gain mass fast.   </p><p>As a hard gainer eating is the most important thing you can do. You need to be taking in more calories than you are burning. More importantly however, is what you are eating. If you are serious about gaining weight and getting healthy you must intake the building blocks of muscle: Protein, carbohydrates and fats. For details check out the <a href="http://www.hardgainersguide.com/basic-nutrition-guidelines-for-hardgainers/" target="_blank">basic</a> and <a href="http://www.hardgainersguide.com/advanced-nutrition-guidelines-for-hardgainers/" target="_blank">advanced</a> nutrition guides. The Hard Gainers Guide also provides a <a href="http://www.hardgainersguide.com/hardgainers-diet-a-complete-meal-plan/" target="_blank">complete meal plan</a> to get you on your way to achieving results.    </p><p>Of course having a good workout plan is also a part of gaining weight and converting food into muscle. Hit the gym with a <a href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/ditch_your_boring_workout_rout.html" target="_blank">workout plan</a> or maybe a <a href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/trx_suspension_training.html" target="_blank">home gym</a> is right for you. For specific questions visit <a href="http://www.hardgainersguide.com/" target="_blank">www.hardgainersguide.com</a>. </p>]]>
      
   </content>
</entry>
<entry>
   <title>Diet &amp; Nutrition PR - Research Study Ranks Antioxidant Value of Nuts: Walnuts Top List</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/research_study_ranks_antioxida.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5634</id>
   
   <published>2012-01-27T18:00:41Z</published>
   <updated>2012-01-27T18:46:47Z</updated>
   
   <summary> A new study by University of Scranton Chemistry Professor Joe Vinson, Ph.D., published in The Royal Society of Chemistry&amp;#39;s journal Food and Function online on Dec. 21, 2011, shows nuts pack a healthy punch and ranks walnuts at the...</summary>
   <author>
      <name>Josh_B</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="Nutrition" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Nutrition" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><font face="times new roman,times" size="3"><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/nutrition%20walnut%20public%20relations.bmp" border="0" alt="nutrition%20walnut%20public%20relations.bmp" width="342" height="338" /> </font></p><p><font face="times new roman,times" size="3">A new study by <span class="xn-org">University of Scranton</span> Chemistry Professor <span class="xn-person">Joe Vinson</span>, Ph.D., published in The Royal Society of Chemistry&#39;s journal <em>Food and Function</em> online on <span class="xn-chron">Dec. 21, 2011</span>, shows nuts pack a healthy punch and ranks walnuts at the top for having both more healthful antioxidants, called polyphenols, and a higher antioxidant potency than the other nuts analyzed.</font></p><p><font face="times new roman,times" size="3">Dr. Vinson&#39;s study evaluated nine types of raw and roasted nuts and two types of peanut butter to assess the total amount of polyphenols found in each, as well as the polyphenols&#39; expected ability to inhibit oxidation of lower density lipoproteins, often referred to as &quot;bad cholesterol.&quot; His study found that walnuts had the highest levels of antioxidants and that the quality, or potency, of antioxidants present in walnuts was highest among the nuts.</font></p><p><font face="times new roman,times" size="3">&quot;Walnuts rank above <span class="xn-location">Brazil</span> nuts, pistachios, pecans, peanuts, almonds, macadamias, cashews and hazelnuts,&quot; said Dr. Vinson. His study also found that total polyphenols in peanut butter were considerably lower than roasted peanuts, but the difference was not statistically signiﬁcant. </font></p><p><font face="times new roman,times" size="3">Dr. Vinson&#39;s study also analyzed the daily consumption of nuts in both <span class="xn-location">the United States</span> and European diets. His research shows that nuts account for barely eight percent of the daily antioxidants in the average person&#39;s diet. </font></p>]]>
      <![CDATA[<p><font face="times new roman,times" size="3">&quot;The total nut consumption (tree nuts and peanuts) in <span class="xn-location">the United States</span> was estimated at 12.9 grams per day, which is similar to the 2007 European Union consumption of 11.1 grams per day,&quot; Dr. Vinson reported in the study. &quot;Peanuts comprised 65 percent of the nut consumption in <span class="xn-location">the United States</span> and 45 percent in the European Union.&quot;</font></p><p><font face="times new roman,times" size="3">Dr. Vinson surmises that the relative low consumption of nuts in the daily diet might stem from many people being unaware that nuts are such a healthful food. Others may be concerned about gaining weight from a food so high in fat and calories. But he points out that nuts contain healthful polyunsaturated and monosaturated fats rather than artery-clogging saturated fat.</font></p><p><font face="times new roman,times" size="3">Dr. Vinson&#39;s research concluded &quot;Nuts are high in ﬁber, low in saturated fats, high in beneﬁcial unsaturated fats, and very high in antioxidants. Nuts are a nutritious snack and food additive providing both nutrients and bioactive antioxidants which provide signiﬁcant health beneﬁts to the consumer.&quot;</font></p><p><font face="times new roman,times" size="3">Dr. Vinson notes that consumers should keep the portion size small. He said it takes only about seven walnuts a day, for instance, to get the potential health benefits uncovered in previous studies.</font></p><p><font face="times new roman,times" size="3">Dr. Vinson also presented this research at the 241st National Meeting and Exposition of the American Chemical Society in <span class="xn-chron">March 2011</span>. </font></p><p><font face="times new roman,times" size="3">The Royal Society of Chemistry is the <span class="xn-location">United Kingdom</span>&#39;s professional organization for chemical scientists and an international society for advancing chemical scientists with more than 47,000 members, according to its website. The society publishes several academic journals including <em>Food and Function</em>.</font></p>]]>
   </content>
</entry>
<entry>
   <title>Pierce Mattie Green Organic Beauty PR Client Featured in Prevention Magazine</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/pierce_mattie_green_organic_be.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5625</id>
   
   <published>2012-01-26T17:03:04Z</published>
   <updated>2012-01-26T15:44:48Z</updated>
   
   <summary><![CDATA[ Pierce Mattie PR Client John Masters Organics&nbsp;was featured&nbsp;in&nbsp;Prevention&nbsp;Magazine.&nbsp;If you&rsquo;re working on a&nbsp;beauty&nbsp;story&nbsp;be sure to&nbsp;give our&nbsp;Pierce Mattie&nbsp;beauty PR team a call at 212-243-1431&nbsp;or follow us on Twitter @PierceMattiePR&nbsp;and FaceBook....]]></summary>
   <author>
      <name>Josh_B</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/beautydivision/prevention%20john%20masters%20public%20relations.jpg" border="0" alt="prevention%20john%20masters%20public%20relations.jpg" title="prevention%20john%20masters%20public%20relations.jpg" width="480" height="360" /> </p><p><font size="3"><font face="Times New Roman">Pierce Mattie PR Client John Masters Organics&nbsp;was featured&nbsp;in&nbsp;Prevention&nbsp;Magazine.&nbsp;If you&rsquo;re working on a&nbsp;beauty&nbsp;story&nbsp;be sure to&nbsp;give our&nbsp;</font></font><a href="http://www.PierceMattie.com"><font face="Times New Roman" size="3">Pierce Mattie</font></a><font face="Times New Roman" size="3">&nbsp;beauty PR team a call at 212-243-1431&nbsp;or follow us on Twitter </font><a href="http://twitter.com/piercemattiepr" target="_blank"><font face="Times New Roman" size="3">@PierceMattiePR</font></a><font face="Times New Roman" size="3">&nbsp;and </font><a href="http://www.facebook.com/PierceMattiePR" target="_blank"><font face="Times New Roman" size="3">FaceBook</font></a><font face="Times New Roman" size="3">. </font></p>]]>
      
   </content>
</entry>
<entry>
   <title>Pierce Mattie PR Now Hiring: Senior Account Executive</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/pierce_mattie_pr_now_hiring_se.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5675</id>
   
   <published>2012-01-25T22:41:53Z</published>
   <updated>2012-01-25T14:38:02Z</updated>
   
   <summary><![CDATA[&nbsp;Job Description Plan and execute client activities in a timely, efficient and high quality manner under the direction of an Account Director Keep client programs on track and ensure all deadlines are met Develop and edit written materials including press...]]></summary>
   <author>
      <name>Josh_B</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="Fitness PR" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness PR" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><strong><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 18pt"><font size="3"><font face="times new roman,times"><img src="http://www.piercemattiepublicrelations.com/now%20hiring%202012.jpg" border="0" alt="now%20hiring%202012.jpg" title="now%20hiring%202012.jpg" width="480" height="360" />&nbsp;</font></font></span></strong></p><p><strong><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 18pt"><font size="3"><font face="times new roman,times">Job Description</font></font></span></strong> </p><ul><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Plan and execute client activities in a timely, efficient and high quality manner under the direction of an Account Director </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Keep client programs on track and ensure all deadlines are met </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Develop and edit written materials including press releases, online materials and general client correspondence </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Execute media relations efforts including media list development, pitching and developing strong ongoing relationships with the media</font></span></li></ul><strong><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 18pt"><font size="3"><font face="times new roman,times">Desired Skills &amp; Experience</font></font></span></strong> <ul><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Minimum four years of professional experience required, agency experience preferred. </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Strong written and verbal skills, confident style in communicating with clients, and a proven ability to effectively organize and manage multiple tasks </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Solid client relationship and critical thinking skills </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Strong understanding of public relations concepts, tactics and media relations. </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Independence and autonomy with respect to their responsibilities and exhibit a deep understanding of the clients, accounts and industry </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Strong editorial relationships in the beauty arena </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Ability to work well with others in both team and independent environments, as well as motivate junior staff </font></span></li><li class="MsoNormal" style="line-height: normal; margin: 0in 0in 10pt; tab-stops: list .5in"><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 12pt"><font face="times new roman,times">Positive, professional, and flexible attitude that lends itself to quality client service</font></span></li></ul><strong><span style="font-family: &#39;Times New Roman&#39;,&#39;serif&#39;; font-size: 18pt"><font size="3"><font face="times new roman,times">Send resume to: <a href="mailto:Sonya@PierceMattie.com">Sonya@PierceMattie.com</a> </font></font></span></strong>]]>
      
   </content>
</entry>
<entry>
   <title>Fitness PR: Anytime Fitness CEO Admits “Working Out Sucks!”</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/anytime_fitness_ceo_admits_wor.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5635</id>
   
   <published>2012-01-24T18:04:01Z</published>
   <updated>2012-01-24T15:31:56Z</updated>
   
   <summary><![CDATA[ &ldquo;Working out Sucks!&rdquo; is probably the last thing you&rsquo;d expect the CEO of the world&rsquo;s largest fitness franchise to say in the midst of a national obesity crisis, and yet it&rsquo;s the self-proclaimed title of a new book co-written...]]></summary>
   <author>
      <name>Josh_B</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><font face="times new roman,times" size="3"><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/working%20out%20sucks%20public%20relations.jpg" border="0" alt="working%20out%20sucks%20public%20relations.jpg" width="300" height="484" /> </font></p><p><font face="times new roman,times" size="3">&ldquo;Working out Sucks!&rdquo; is probably the last thing you&rsquo;d expect the CEO of the world&rsquo;s largest fitness franchise to say in the midst of a national obesity crisis, and yet it&rsquo;s the self-proclaimed title of a new book co-written by </font><a href="http://www.anytimefitness.com/" target="_blank"><font face="times new roman,times" size="3">Anytime Fitness</font></a><font face="times new roman,times" size="3"> CEO and co-founder Chuck Runyon. </font></p><p><font face="times new roman,times"><font size="3"><em>Working Out Sucks! (And Why It Doesn&rsquo;t Have To): The Only 21-Day Kick-Start Plan for Total Health and Fitness You&rsquo;ll Ever Need</em> (published by Da Capo Lifelong Books) hits bookstores nationwide on Jan 3, 2012 with 100 percent of the book&rsquo;s proceeds going to </font></font><a href="http://www.limbsforlife.org/" target="_blank"><font face="times new roman,times" size="3">Limbs for Life</font></a><font face="times new roman,times" size="3"> -- a nonprofit organization that provides fully functional prosthetic care to individuals who can&rsquo;t afford it.</font></p><p><font face="times new roman,times" size="3">&ldquo;This is more than a book, this is a deprogramming effort,&rdquo; said Runyon. &ldquo;For too long we&rsquo;ve been brainwashed by unhealthy habits, destructive attitudes, and misinformation about health. I&rsquo;m here to offer a no-b.s. way to get back on track.&rdquo;</font></p><p><font face="times new roman,times" size="3">Check out the book trailer here: </font><a href="http://www.youtube.com/watch?v=ckp47vIYJrY" target="_blank"><font face="times new roman,times" size="3">http://www.youtube.com/watch?v=ckp47vIYJrY</font></a></p>]]>
      <![CDATA[<p><font face="times new roman,times" size="3">Runyon&rsquo;s overall philosophy states that working out may suck&mdash;but the alternatives&mdash;from heart disease, fat kids, less sex, less money, diabetes, premature aging and shortened lifespan&mdash;are a lot worse. Runyon pulls no punches with his tough love approach, asking the reader to ponder such questions as &ldquo;Should Parents of Fat Kids go to Jail?&rdquo; and &ldquo;Is Money Allergic to Fat People?&rdquo; With provocative chapter titles, he tackles the self-inflicted damage of technology on health in a chapter called &ldquo;iDeath,&rdquo; takes Oprah&rsquo;s yo-yo dieting to task, and offers a new take on MILFs &ndash; &ldquo;Mothers Into Lifelong Fitness.&rdquo;</font></p><p><font face="times new roman,times" size="3">To help bridge the gap between wanting to &ldquo;get healthy&rdquo; and actionable results that help you &ldquo;be healthy,&rdquo; Runyon enlists the help of psychologist Rebecca DeRossett and dietitian and personal trainer Brian Zehetner. Together they confront the emotional issues that get in the way of being healthy and dispel the mystery and intimidation surrounding fitness and nutrition, including: </font></p><ul style="line-height: 18px"><li><font face="times new roman,times" size="3">Strategies to deprogram bad diet, exercise and attitude habits</font></li><li><font face="times new roman,times" size="3">21-Day Health and Fitness Plan</font></li><li><font face="times new roman,times" size="3">Meal plans consisting of breakfast, a morning snack, lunch, an afternoon snack, and dinner</font></li><li><font face="times new roman,times" size="3">Nutrients breakdown for each day of the plan adjustable for body type</font></li><li><font face="times new roman,times" size="3">Fitness plan that pairs resistance training and cardio with flexibility exercises adaptable to skill level and schedule</font></li><li><font face="times new roman,times" size="3">Tips on how to exercise the mind, such as how to fight negative thinking and how to use physical movement to spark creativity</font></li></ul><p><font face="times new roman,times" size="3">&quot;Working Out Sucks!&quot; has garnered advanced praise from such notable health and wellness experts as P90x creator Tony Horton; former chief medical editor for NBC News Dr. Bob Arnot; host of &quot;Could You Survive?&quot; and New York Times bestselling author Dr. Pam Peeke; and Season 7 Biggest Loser Finalist and Ironman athlete Tara Costa. </font></p><p><font face="times new roman,times" size="3">To learn more visit </font><a href="http://www.workingoutsucks.com/" target="_blank"><font face="times new roman,times" size="3">Workingoutsucks.com</font></a><font face="times new roman,times" size="3">.</font></p>]]>
   </content>
</entry>
<entry>
   <title>Ditch Your Boring Workout Routine and Get Results with CrossFit</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/ditch_your_boring_workout_rout.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5664</id>
   
   <published>2012-01-23T19:36:16Z</published>
   <updated>2012-01-23T20:09:56Z</updated>
   
   <summary><![CDATA[As we pass through each year, workout programs seem to come and go. We are watching for the newest workout to keep our bodies healthy. One claims to have the newest &ldquo;technology&rdquo; to help us get the lean, firm body...]]></summary>
   <author>
      <name>Colby Bair</name>
      <uri>http://www.fashionpublicrelations.com</uri>
   </author>
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness &amp; Health" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness PR" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness Trends" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Weight Training" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/crossfit-fitness-pr.jpg" border="0" hspace="4" width="214" height="314" align="left" />As we pass through each year, workout programs seem to come and go. We are watching for the newest workout to keep our bodies healthy. One claims to have the newest &ldquo;technology&rdquo; to help us get the lean, firm body that we have been trying to achieve for years (at least that is what we tell ourselves). They become the latest fad, everyone buys into it and then it dies out. <em>Why?</em> </p><p>The biggest factor in succeeding with fitness goals is if you have someone to support you, to do it with you or at least motivate you so you don&rsquo;t give up. <a href="http://www.crossfit.com" target="_blank">CrossFit</a> is the latest trend for people who are trying to get in shape and it has the makings to stick around for a long time.    </p><p>CrossFit is a strength and conditioning program. Police academies, military operations and professional athletes around the world use the program. It is not a specialty program but provides broad and general strength training to the individual. You might be thinking that sounds hard, and you won&rsquo;t be the only one. Many people are afraid of CrossFit because it sounds hard. The makers of the program figured out whether you are an athlete or an elderly person trying to stay in shape, you don&rsquo;t need a different workout you just need different degrees.</p><p> The CrossFit program is scalable to the individual so that each person can come in at any level and they will meet you where you are. The thing that makes many users successful is they can sign up for classes (all over the country) and become part of a group who are all striving for the same goal.    CrossFit uses many everyday movements and no exercises are the same so it never gets boring and you aren&rsquo;t putting too much stress on your joints. It is a great way to finally reach your fitness goals and make some new friends along the way. </p><p>Just because it is scalable to you, it is still a workout routine. You aren&rsquo;t going to get in shape without work. To ensure that you are ready to take on the program check out CrossFit&rsquo;s <a href="http://crossfit.com/cf-info/start-how.html" target="_blank">getting started guide</a>. <em>Have you tried CrossFit? Tweet us <a href="http://www.twitter.com/piercemattiepr" target="_blank">@PierceMattiePR</a>.</em></p>]]>
      
   </content>
</entry>
<entry>
   <title>Fitness Public Relations: TRX Suspension Training</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/trx_suspension_training.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5647</id>
   
   <published>2012-01-20T01:18:08Z</published>
   <updated>2012-01-20T20:52:53Z</updated>
   
   <summary><![CDATA[Being healthy is a major player in today&rsquo;s pop culture. You don&rsquo;t have to spend very long watching television, reading a magazine waiting for an appointment or surfing your favorite internet sites before you come across someone selling something to...]]></summary>
   <author>
      <name>Colby Bair</name>
      <uri>http://www.fashionpublicrelations.com</uri>
   </author>
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness &amp; Health" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness Equipment" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness Gear" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Gym Technology" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Weight Loss" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Weight Training" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="wellness" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/trx-suspension-training-fitness.jpg" border="0" hspace="4" width="199" height="295" align="left" />Being healthy is a major player in today&rsquo;s pop culture. You don&rsquo;t have to spend very long watching television, reading a magazine waiting for an appointment or surfing your favorite internet sites before you come across someone selling something to help you get in shape. Unless you are a fitness guru, the rest of us probably have a similar thought. <em>Yeah, it would be nice to get in shape, but I just don&rsquo;t have the time. After all, who doesn&rsquo;t want to look good?</em> It&rsquo;s time to put the same excuse we have been using for years to bed. TRX Suspension Training to the rescue.</p><p>Created in the NAVY Seals, TRX Suspension Training is the premier workout for home gyms. TRX uses the formula gravity + users body weight = results. TRX suspends the users body weight as resistance to build muscle. The package comes with exercise DVDs to walk you through the process with beginner, intermediate or advanced workouts. It builds the body&rsquo;s core by allowing for free range of motion. Simultaneously you will develop strength, balance and flexibility. TRX is quickly changing the way <a href="http://www.trxtraining.com/trx-training/drew-brees/" target="_blank">athletes and soldiers train</a> as well as becoming a popular resource for injury rehabilitation. </p><p>You might be asking yourself, <em>why is this any better or different than anything else out there?</em> Here is the cool thing about TRX: You can take it anywhere. You don&rsquo;t have to drive to the gym in the morning or after work when you are tired, just set it up at home. On the road? No problem, take it with you and set it up in your hotel. Maybe you are tired of being stuck inside after being in the office all day, go set it up in the park. The best part is that its simple in design but it gets the results that you want. </p><p>TRX provides the means to reach your fitness goals this year, now all you need to find is the <a href="http://www.youtube.com/watch?v=7X38PCf7kao" target="_blank">desire to be your best self</a>. Join the TRX community at <a href="http://www.trxtraining.com" target="_blank">www.trxtraining.com</a>.Have you tried it? Tweet us <em><a href="http://www.twitter.com/piercemattiepr" target="_blank">@PierceMattiePR</a></em>.</p><p>*Photo Source: <a href="http://harmonybody.com/trx-suspension-training" target="_blank">Harmony Body </a></p>]]>
      
   </content>
</entry>
<entry>
   <title>Wellness Communications: New Yorkers&apos; Stress Still Higher than Healthy</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/new_yorkers_stress_still_highe.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5632</id>
   
   <published>2012-01-19T17:39:01Z</published>
   <updated>2012-01-19T15:25:52Z</updated>
   
   <summary>Health, job stability and housing costs are significant causes of stress for residents of the New York metropolitan area, and stress in New York is still higher than considered healthy, according to a survey released today by the American Psychological...</summary>
   <author>
      <name>Josh_B</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="Health &amp; Fitness Industry Expert Profiles" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<font face="times new roman,times" size="3">Health, job stability and housing costs are significant causes of stress for residents of the <span class="xn-location">New York</span> metropolitan area, and stress in <span class="xn-location">New York</span> is still higher than considered healthy, according to a survey released today by the American Psychological Association (APA) and conducted online by Harris Interactive among 243 <span class="xn-location">New York</span> residents and 1,226 U.S. adults in August and September. </font><p><font face="times new roman,times" size="3">Although reported stress levels have dipped in <span class="xn-location">New York</span> since last year, <span class="xn-location">New York</span> residents still experience high stress levels, reporting an average stress level of 5.3 on a 10-point scale. This stress level is higher than what they considered healthy (3.7 on a 10-point scale). Even with lower reported stress levels, almost one third (32 percent) of New Yorkers report that their stress has increased since 2010. &nbsp;Six in 10 <span class="xn-location">New York</span> residents say that job stability is a source of stress, well above the national average of 49 percent. &nbsp;Nearly two-thirds (64 percent) say that personal health concerns cause them stress and the high cost of living in <span class="xn-location">New York</span> has an impact too &ndash; a full two-thirds of New Yorkers (66 percent) cite housing costs as a significant stressor. </font></p>]]>
      <![CDATA[<p><font face="times new roman,times" size="3">While 87 percent of New Yorkers recognize that stress has a strong impact on personal health, only four out of ten (40 percent) feel that they are doing an excellent or very good job of managing their stress. &nbsp;Nearly one-third (31 percent) report irritability or anger in the previous month due to stress, 23 percent report headaches and 15 percent report indigestion. &nbsp;To manage their stress six out of 10 New Yorkers say they listen to music. &nbsp;Almost one out of 10 (9 percent) report seeing a mental health professional to help manage their stress.</font></p><p><font face="times new roman,times" size="3">Lack of willpower is the number one barrier to change for <span class="xn-location">New York</span> residents who decided to or were recommended to make a change&mdash;more than three out of ten adults (32 percent) said that willpower prevents them from making lifestyle changes to improve their health. &nbsp;They also point to a lack of time (24 percent) and requiring too much needed effort (17 percent) as barriers to change. </font></p><p><font face="times new roman,times" size="3">&quot;While overall stress levels in <span class="xn-location">New York</span> are stable, the numbers of New Yorkers who are stressed about health, job stability and housing costs is alarming,&quot; said <span class="xn-location">New York City</span> psychologist Dr. <span class="xn-person">Richard Juman</span>, president of the <span class="xn-location">New York State</span> Psychological Association. &nbsp;&quot;And although stress levels are lower than in previous years, they are still higher than what is considered healthy. &nbsp;It&#39;s important people pay attention to this because stress can affect your physical and emotional health, especially if not managed properly.&quot; &nbsp;</font></p><p><font face="times new roman,times" size="3">The national survey found that reported stress levels have stabilized from the highs of the economic crisis; however, they remain higher than what is considered healthy. Furthermore, &nbsp;Americans who serve as caregivers &mdash; providing care to both the aging and chronically ill &mdash; for their family members report higher levels of stress, poorer health and a greater tendency to engage in unhealthy behaviors to alleviate that stress than the population at large. </font></p><p><font face="times new roman,times" size="3">The national survey also found that people suffering from depression or obesity report higher average stress levels than the rest of the population, and are more likely to respond that they are not doing enough to manage their stress. &nbsp; People who are depressed or obese are more likely that the general population to try eating a healthier diet or taking other steps to reduce stress levels, but are less likely to report success when making health lifestyle changes.</font></p><p><font face="times new roman,times" size="3">To read the full report on <span class="xn-location">New York</span> and <span class="xn-location">the United States</span>, visit </font><a href="http://www.stressinamerica.org/" target="_blank"><font face="times new roman,times" size="3">www.stressinamerica.org</font></a><font face="times new roman,times" size="3">. </font></p><p><font face="times new roman,times" size="3">Stress in America is part of APA&#39;s Mind/Body Health public education campaign. For additional information on stress and lifestyle and behavior, visit </font><a href="http://www.apa.org/helpcenter" target="_blank"><font face="times new roman,times" size="3">www.apa.org/helpcenter</font></a><font face="times new roman,times"><font size="3"><em> </em>and read the campaign blog </font></font><a href="http://www.yourmindyourbody.org/" target="_blank"><font face="times new roman,times" size="3">www.yourmindyourbody.org</font></a><font face="times new roman,times"><font size="3"><em>. </em>Join the conversation about stress on Twitter by following @apahelpcenter and #stressAPA. </font></font></p>]]>
   </content>
</entry>
<entry>
   <title>Wellness Public Relations: U.S. News &amp; World Report Releases Best Diets 2012, Including &quot;Easiest Diets to Follow&quot;</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/us_news_world_report_releases_1.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5636</id>
   
   <published>2012-01-18T18:05:48Z</published>
   <updated>2012-01-18T15:59:10Z</updated>
   
   <summary><![CDATA[ It&#39;s a new year, and many Americans are dieting with new resolve. To help them, U.S. News &amp; World Report has released its second annual Best Diets rankings. The centerpiece of Best Diets 2012 is U.S. News&#39;s first-ever ranking...]]></summary>
   <author>
      <name>Josh_B</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><font face="times new roman,times" size="3"><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/us%20news%20and%20world%20reports.jpg" border="0" alt="us%20news%20and%20world%20reports.jpg" width="500" height="122" /> </font></p><p><font face="times new roman,times" size="3">It&#39;s a new year, and many Americans are dieting with new resolve. To help them, U.S. News &amp; World Report has released its second annual </font><a href="http://health.usnews.com/best-diet" target="_blank"><font face="times new roman,times" size="3">Best Diets</font></a><font face="times new roman,times" size="3"> rankings. The centerpiece of Best Diets 2012 is U.S. News&#39;s first-ever ranking of </font><a href="http://health.usnews.com/best-diet/best-easy-diets" target="_blank"><font face="times new roman,times" size="3">Easiest Diets to Follow</font></a><font face="times new roman,times" size="3">. Dieters who choose a diet at or near the top of this list are more likely to succeed in staying on their diet for the long haul. Any diet can promise weight loss, but it&#39;s those that dieters can stick with all year -- and year after year -- that prove successful.</font></p><p><font face="times new roman,times" size="3">Of the 25 diets evaluated, the five Easiest Diets to Follow are: (#1) Weight Watchers, (#2) <span class="xn-person">Jenny Craig</span>, (#3) Mediterranean Diet, and (tied at #4) Slim-Fast and Volumetrics. </font></p><p><font face="times new roman,times" size="3">Best Diets 2012 features six other rankings: </font><a href="http://health.usnews.com/best-diet/best-overall-diets" target="_blank"><font face="times new roman,times" size="3">Best Diets Overall</font></a><font face="times new roman,times" size="3">, </font><a href="http://health.usnews.com/best-diet/best-commercial-diets" target="_blank"><font face="times new roman,times" size="3">Best Commercial Diet Plans</font></a><font face="times new roman,times" size="3">, </font><a href="http://health.usnews.com/best-diet/best-weight-loss-diets" target="_blank"><font face="times new roman,times" size="3">Best Weight-Loss Diets</font></a><font face="times new roman,times" size="3">, </font><a href="http://health.usnews.com/best-diet/best-healthy-eating-diets" target="_blank"><font face="times new roman,times" size="3">Best Diets for Healthy Eating</font></a><font face="times new roman,times" size="3">, </font><a href="http://health.usnews.com/best-diet/best-diabetes-diets" target="_blank"><font face="times new roman,times" size="3">Best Diabetes Diets</font></a><font face="times new roman,times" size="3">, and </font><a href="http://health.usnews.com/best-diet/best-heart-healthy-diets" target="_blank"><font face="times new roman,times" size="3">Best Heart-Healthy Diets</font></a><font face="times new roman,times" size="3">. All six rankings were first published in 2011, when U.S. News evaluated a total of 20 diets. </font></p><p><font face="times new roman,times" size="3">The five new diets added for 2012 are the Abs Diet, Biggest Loser Diet, Dukan Diet, Flat Belly Diet, and Macrobiotic Diet.</font></p><p><font face="times new roman,times" size="3">Big winners across the rankings included:</font></p>]]>
      <![CDATA[<ul class="discStyle"><li><a href="http://health.usnews.com/best-diet/dash-diet" target="_blank"><font face="times new roman,times" size="3">DASH Diet</font></a><font face="times new roman,times" size="3">: ranked #1 in Best Diets Overall, Best Diets for Healthy Eating, and Best Diabetes Diets (tie) </font></li><li><a href="http://health.usnews.com/best-diet/weight-watchers-diet" target="_blank"><font face="times new roman,times" size="3">Weight Watchers</font></a><font face="times new roman,times" size="3">: ranked #1 in Best Weight-Loss Diets, Best Commercial Diet Plans, and Easiest Diets to Follow </font></li><li><a href="http://health.usnews.com/best-diet/biggest-loser-diet" target="_blank"><font face="times new roman,times" size="3">Biggest Loser Diet</font></a><font face="times new roman,times" size="3">: ranked #1 in Best Diabetes Diets (tie) </font></li><li><a href="http://health.usnews.com/best-diet/ornish-diet" target="_blank"><font face="times new roman,times" size="3">Ornish Diet</font></a><font face="times new roman,times" size="3">: ranked #1 in Best Heart-Healthy Diets</font></li></ul><p><font face="times new roman,times" size="3">&quot;The Best Diets rankings are designed to guide each dieter to the diet or diets best suited to his or her goal, whether that&#39;s weight loss, management of diabetes, healthy eating, or something else,&quot; said U.S. News&#39;s <span class="xn-person">Lindsay Lyon</span>, who directed the project.</font></p><p><font face="times new roman,times" size="3">To create the rankings, U.S. News profiled each diet using information culled from scientific journals, government reports, and other resources. Profiles describe how a given diet works, how it breaks down nutritionally, how safe it is, and more. A volunteer panel of 22 nationally recognized experts in diet and nutrition reviewed each profile, conducted independent fact-finding, and rated the diets on seven criteria, such as their ability to produce short-term and long-term weight loss. U.S. News converted panelists&#39; ratings to scores and constructed the rankings. For the Easiest Diets to Follow list, panelists assessed likely taste appeal, ease of initial adjustment, ability to keep dieters from feeling hungry, and special eating restrictions.</font></p><p><font face="times new roman,times" size="3">U.S. News turned to the same 22 experts for Best Diets 2012 as it did for Best Diets 2011. &quot;I can&#39;t say enough about their commitment and hard work,&quot; said <span class="xn-person">Avery Comarow</span>, U.S. News Health Rankings Editor. &quot;They enabled us to provide meaningful, evidence-based rankings.&quot; </font></p><p><font face="times new roman,times" size="3">The roster of participating panelists:</font></p><ul class="discStyle"><li><font face="times new roman,times"><font size="3"><span class="xn-person">Kathie Beals</span>, Ph.D., R.D., <span class="xn-org">University of Utah</span>, Division of Nutrition </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Amy Campbell</span>, M.S., R.D., C.D.E, L.D.N., Joslin Diabetes Center </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Lawrence Cheskin</span>, M.D., Johns Hopkins Bloomberg School of Public Health </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Michael Davidson</span>, M.D., <span class="xn-org">University of Chicago</span> Pritzker School of Medicine </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Marion Franz</span>, M.S., R.D., Nutrition Concepts by Franz, Inc. </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Teresa Fung, Sc.</span>D., R.D., L.D.N., <span class="xn-org">Simmons College</span> </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Andrea Giancoli</span>, M.P.H., R.D., Spokesperson, Academy of Nutrition and Dietetics </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Carole Harris</span>, Ph.D., Public Health Division, ICF International </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Sachiko St. Jeor</span> , Ph.D., R.D., <span class="xn-org">University of Nevada</span> School of Medicine </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">David Katz</span>, M.D., M.P.H., Yale-Griffin Prevention Research Center </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Penny Kris-Etherton</span>, Ph.D., R.D., <span class="xn-org">Pennsylvania State University</span>, Department of Nutritional Sciences </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Robert Kushner</span>, M.D., <span class="xn-org">Northwestern University</span> Feinberg School of Medicine </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">JoAnn Manson</span>, M.D., Dr.P.H., <span class="xn-org">Harvard Medical School</span> </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Lori Mosca</span>, M.D., M.P.H, Ph.D, New York-Presbyterian University Hospital of <span class="xn-location">Columbia</span> and <span class="xn-org">Cornell</span> </font></font></li><li><font face="times new roman,times" size="3">Yasmin Mossavar-Rahmani, Ph.D., R.D., <span class="xn-person">Albert Einstein College</span> of Medicine </font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Elisabetta Politi</span>, M.P.H, R.D, C.D.E., L.D.N., Duke Diet and Fitness Center </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Rebecca Reeves</span>, M.P.H., Dr.P.H., R.D., <span class="xn-org">University of Texas</span> School of Public Health </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Michael Rosenbaum</span>, M.D., <span class="xn-org">Columbia University College of Physicians and Surgeons</span> </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Lisa Sasson</span>, M.S., R.D.,&nbsp; <span class="xn-org">New York University</span>, Department of Nutrition, Food Studies, and Public Health </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Joanne Slavin</span>, Ph.D., R.D., <span class="xn-org">University of Minnesota</span>, Department of Food Science and Nutrition </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Laurence Sperling</span>, M.D., <span class="xn-org">Emory University School of Medicine</span>, Center for Heart Disease Prevention </font></font></li><li><font face="times new roman,times"><font size="3"><span class="xn-person">Brian Wansink</span>, Ph.D., <span class="xn-org">Cornell University</span> Food and <span class="xn-person">Brand Lab</span></font></font></li></ul>]]>
   </content>
</entry>
<entry>
   <title>Wellness Media: Personal Trainer Trend with Method Fitness</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/personal_trainer_trend_with_me.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5653</id>
   
   <published>2012-01-17T03:26:19Z</published>
   <updated>2012-01-17T15:53:03Z</updated>
   
   <summary><![CDATA[It is now a few weeks into January &ndash; have you started up on those New Year&#39;s resolutions yet? If you haven&rsquo;t, why not? If you have, how&rsquo;s it going for you? Every year we make the same resolutions we...]]></summary>
   <author>
      <name>Sarah Hamblen</name>
      <uri>http://www.jewelrypublicrelations.com</uri>
   </author>
         <category term="Fitness &amp; Health" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness &amp; Health" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/fitness-pr-personal-trainer.jpg" border="0" hspace="4" width="210" height="278" align="left" />It is now a few weeks into January &ndash; have you started up on those New Year&#39;s resolutions yet? If you haven&rsquo;t, why not? If you have, how&rsquo;s it going for you? Every year we make the same resolutions we did the last year: to eat healthier, work out more, relax, lose weight, quit smoking, etc. The reason we have to make the <u>same</u> resolutions over and over is because the healthy food starts to taste boring, the gym becomes monotonous, we overwhelm ourselves at work, and we can&rsquo;t curb those cravings. THE SOLUTION: TRY SOMETHING DIFFERENT FOR 2012. Take a new route with your resolutions that you haven&rsquo;t tried before. </p><p>Those first few days back at the gym can be exhilarating. You feel powerful and strong, and you think to yourself &ldquo;this is the year I&rsquo;m going to like working out.&rdquo; And then it gets boring. The same workout routine day after day grows tiring and finding the motivation to get yourself to the gym becomes impossible. So as 2012 is beginning, the way to change this problem is to get a personal trainer. </p><p>With a personal trainer your workouts are different every single time so they don&rsquo;t become boring and your trainer is holding you accountable, and you wouldn&rsquo;t want to let your trainer down, would you? You are also paying for a personal trainer so why not get your monies worth? A personal trainer will push you in a way you have never been pushed; you will grow to hate your trainer, but love him or her at the same time. You will roll out of bed and groan in pain, but a smile will crawl across your face because that pain is a pain we all crave. </p><p>If you&rsquo;re in the Manhattan area you should check out <a href="http://www.methodfitness.com/" target="_blank">Method Fitness</a>. They have every type of training one could want including personal training at the gym, personal training in the comfort of your own home, and 1 on 2 training sessions (in case you need a little more motivation from a good friend.) </p><p>Method Fitness has training programs that include a full lifestyle, health and fitness assessment, training programs you can take on vacation with you, and a personal fitness regimen made especially for your body type and needs.&nbsp;</p><p>Take advantage of a new start and become the best you possible. Do something different this 2012. Don&rsquo;t make your New Year&#39;s resolution to get in shape or lose weight again in 2013. <em>What other methods do you use to boost your motivation to get to the gym? Tweet us <a href="http://www.piercemattiepublicrelations.com/cgi-bin/movabletype/http:/www.twitter.com/piercemattiepr" target="_blank">@PierceMattiePR</a>.</em> </p>]]>
      
   </content>
</entry>
<entry>
   <title>Downsize Fitness Motivates the Overweight in Weight Loss Goals</title>
   <link rel="alternate" type="text/html" href="http://www.piercemattiepublicrelations.com/fitnessdivision/2012/01/downsize_fitness_motivates_the.html" />
   <id>tag:www.piercemattiepublicrelations.com,2012:/fitnessdivision//8.5645</id>
   
   <published>2012-01-16T21:15:20Z</published>
   <updated>2012-01-16T21:31:02Z</updated>
   
   <summary><![CDATA[Catering to the overweight, Downsize Fitness of Las Vegas and Chicago, is designed to not only drop those lbs, but to drop those insecurities as well. It&rsquo;s never been heard of&hellip;a place where skinny people aren&rsquo;t welcome.&nbsp; Well, that&rsquo;s a...]]></summary>
   <author>
      <name>Briana McGee</name>
      <uri>http://www.piercemattie.com</uri>
   </author>
         <category term="Exercise Programs" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness &amp; Health" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Fitness PR" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Lifestyle Marketing" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.piercemattiepublicrelations.com/fitnessdivision/">
      <![CDATA[<p class="MsoNormal"><span style="font-family: &quot;Arial&quot;,&quot;sans-serif&quot;; color: #1a1a1a"><img src="http://www.piercemattiepublicrelations.com/fitnessdivision/low-carb-marketing.jpg" border="0" hspace="4" width="185" height="122" align="left" />Catering to the overweight, Downsize Fitness of Las Vegas and Chicago, is designed to not only drop those lbs, but to drop those insecurities as well. <br /></span></p>  <p class="MsoNormal"><span style="font-family: &quot;Arial&quot;,&quot;sans-serif&quot;; color: #1a1a1a">It&rsquo;s never been heard of&hellip;a place where skinny people aren&rsquo;t welcome.&nbsp; Well, that&rsquo;s a fact for Downsize Fitness, where in order to be eligible for membership, one must be at least 50 lbs overweight.&nbsp; In striving toward their weight loss goal of 50 lbs plus, once reached, a member of the gym is considered a graduate and can then begin working out elsewhere.&nbsp; </span></p>    <p class="MsoNormal"><span style="font-family: &quot;Arial&quot;,&quot;sans-serif&quot;; color: #1a1a1a">The gym&rsquo;s main purpose is to create a comfortable atmosphere where a client doesn&rsquo;t feel judged or sized-up&hellip;literally.&nbsp; It is exceedingly common for an overweight gym member to walk into a gym feeling intimidated and even more unmotivated when they are being out-jogged by a bunch of Jillian Michaels and Brock Lesnars.&nbsp;&nbsp;&nbsp; Downsize Fitness rids one of all those anxious feelings, along with a complementary consultation offered as motivation to get started immediately. &nbsp;</span></p>    <p class="MsoNormal"><em><span style="font-family: &quot;Arial&quot;,&quot;sans-serif&quot;; color: #1a1a1a">Do you think this is a clever marketing approach?&nbsp; Could this be considered discrimination, although it is intended to address a true issue for those looking to lose weight and regain a healthy lifestyle?&nbsp; Let us know <a href="http://www.twitter.com/piercemattiepr" target="_blank">@PierceMattiePR</a>.</span></em></p>  ]]>
      
   </content>
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