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Fashion PR: Rachel Zoe's Upcoming and Inexpensive Clothing Line

Admit it: you've watched The Rachel Zoe Project on Bravo (look out for season 2). I mean, come on. It was just like all the other dramatic reality tv shows. It had the same amount of entertainment and ridiculousness, but instead of trashy, everyone was dressed in pretty fashionable clothes. Even though she's kind of scary and acts like a 20-year-old, Rachel Zoe a great stylist--but she's not stopping there.

 

Rachel Zoe doesn't just aspire to pick out clothes for people to wear, now she will design them. As a sequel to her first line, Rachel Zoe is set to release a second, yet inexpensive, full-line of products. There is no release date yet, but we're patiently awaiting news. In addition to clothing, the line will feature jewelry, purses and fragrances. So, what will her new line look like? Will it be successful?

It is rumored to be called, "I Die," after her oh-so-valley-girl catch phrase. Oh, and of course it's
copyrighted, along with "bananas." Therefore, no one can profit from these terms except her--and she plans to. Apparently, they will be used in the clothing line in some way. I'm anxious to see what she'll do.

More so than the clothes, I'm excited to see the jewelry and handbags. She always surprises with her outrageous accessories and I know this will translate in her designs. However, this is only a licensing deal, so it will remain to be seen if she will actually design any of the collection herself.

Are you excited to see what comes of Rachel Zoe's new fashion collection?

Photo Credit: MillionLooks.com

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Comments (1)

I can't wait to see her clothes. I'm sure she'll have fab accessories but I want to see if she allows her style to shine thru on this line. I personally love the way she dresses a cross between old glam, boho and a tad bit hippie.

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