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Celebrity Fragrance Marketing: Wanted with Demi Moore & Helena Rubenstein

demi%20moore.jpg

Urban cougar alert continues, actress Demi Moore will launch later this year with Helena Rubenstein a new fragrance titled; Wanted. The theme of this woody floral fragrance is attraction, desire and most of all the ability to score a younger man. The bottle was created by jeweler; Hervé Van Der Straeten with juices from Dominique Ropion and Carlos Benaim who previously collaborated on Givenchy Very Irresistible for Women fragrance. Who do we at Pierce Mattie see wearing this perfume? For starters; Courtney Cox, Christa Miller and Busy Philipps with their new ABC show launching this fall entitled "Cougar Town."

 

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This page contains a single entry from the blog posted on September 22, 2009 5:46 AM.

The previous post in this blog was Let's Save Prescriptives! .

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