It's only a natural progression, along with facial treatments such as Botox and chemical peels, why not have doctor exclusive beauty products? Understanding your skincare needs is best understood by your doctor who then can recommend which products are appropriate for use after treatment. Allergan, best known for Botox Cosmetic and the dermal filler Juvederm, is the one leading the way for this doctor-exclusive skincare trend.
Allergan presently has two skincare systems that you can only find exclusively through your physician: Vivite and Prevage MD. Vivite is a cosmeceutical skincare system that consist of 10-20% glycolic compound while Prevage MD has the highest concentration of Idebenone (1%) of any other cosmeceutical. Along with Prevage MD, the other Prevage series of products is a collaboration of Allergan & Elizabeth Arden.
Now it has just been announced that Allergan will also be working with Estee Lauder brand, Clinique to develop a skincare line that will work with in-office procedures and will be sold exclusively through a physician this Fall. I find this new trend intriguing--skincare so powerful that you can only get it from a doctor. Whether it actually works or not may be mute, but the psychology behind it may just boost visits to the doctor seeking out a skincare miracle.
What do you think of this new trend in skincare?
Comments (1)
I am so right here. I just hit 32 and have been with a dermatologist since acne hit @ 15. I'm still using px retinioids but have started to supplement with lines like Teamine, MD Forte, Revision and most recently Vivite (the eye cream)..and have been dying to try Prevage.
Even though I pushed department store product for so many years, when it comes to pricey creams I tend to only trust my doctor....
I eventually hope to start a category on our blog on doctor-only skincare as I see so much future activity for these products!
Great post and right up my alley!
Posted by Josi Lauritzen | February 22, 2008 6:49 AM
Posted on February 22, 2008 06:49