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AHAVA introduces the Pure Spa line

AHAVA, known for its wonderful dead sea salt treatments, has now added another addition to their product line: Pure Spa. The Pure Spa line is an anti-ageing line that contains Dunaliella Sauna, a unique algae living in the Dead Sea that contains exceptionally high concentrations of Beta-Carotene, essential vitamins and antioxidants. Beta-Carotene, which is a powerful, natural antioxidant, helps maintain smooth, disease-free skin, neutralizing the effect of free radicals, reversing the signs of aging, improving skin elasticity, moisture content and suppleness. A lack of vitamin A can lead to oxidative stress, and cause the skin to lose elasticity, to become dry and more prone to wrinkling.

With such products as an Energizing Body Mud Mask, Placid Bath Salts and Body Sorbet Caress, you can’t help but automatically feel ready to be relaxed and rejuvenated by this new product line. The scents involved are Mandarin-Cedarwood and Syringa-Green Apple, which will revive your senses and give you an enduring sense of calm. I don’t know about you, but the Uplifting Butter Salt and Energizing Body Mud Mask seem to be calling my name.

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This page contains a single entry from the blog posted on December 29, 2006 11:13 PM.

The previous post in this blog was L’Oreal and Clarins: Fragrance powerhouses struggle to keep consumers interested.

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