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Inner Beauty: The Slogan is "Think Pink" Not Buy Pink

Far be it from me to critique a worthy cause like raising funds for breast cancer research but has anyone else noticed that the entire month of October that one is inundated by "worthy" purchases of lipglosses, eye shadow palettes, shower gels, and other beauty products by companies hoping to gain publicity and better sales rates through participation in National Breast Cancer Awareness Month?

Now real beauty addicts don't need an excuse to add to their collection of cosmetics but it is a worrying trend that one can now find literally hundreds of products purporting to donate a portion of sales to worthy breast cancer charities.

If you are really in the market for a new pink lipgloss or shower gel then by all means this October make sure it is one that is participating in fundraising.

brestcancer_pink_pr.jpg

But if you are buying out a genuine desire to help fund breast cancer research then perhaps you should donate the entire amount of your purchase to a charity like the Susan G. Koman Foundation. Better yet, you can get yourself a mammogram and use the money to buy yourself a nice shot of wheatgrass or an antioxidant rich smoothie and log online to find ways to help reduce your own risk of getting breast cancer.

Otherwise the funniest possible product for a breast cancer month tie-in surely has to be a breast firming cream but that doesn't have the same public relations ring to it as a nice pink lipgloss now does it?

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This page contains a single entry from the blog posted on October 4, 2006 5:40 PM.

The previous post in this blog was What is True Added Value in Beauty?.

The next post in this blog is The Proof is In The Packaging.

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