Pierce Mattie Public Relations New York

Guidelines and rules for business are all well and good, but rarely do they result in the highest success. Realistically, the most successful entrepreneurs are those who have an intrinsic knack for business. They’re the people who just seem to get it, possessing a mentality that’s both enviable and hard to duplicate.

Norm Brodsky and Bo Burlingham are Inc. Magazine columnists are bringing this knack to those who might not be so street-savvy. In their book The Knack, the authors use real-life examples to illustrate how entrepreneurs with “the knack” have used their skills to solve problems within their businesses. If you aren’t as gifted or experienced in business as you’d like to be, take some cues from Brodsky and Burlingham.

One of the main points readers will take away from the book is the importance of understanding numbers. Tracking your businesses numbers in real time is the most accurate way of tracking your businesses success, or lack thereof. Either way, a thorough understanding of numbers is one of the most important steps business owners can take to guarantee their success.

Continuing with this theme of numbers, Brodsky and Burlingham outline how necessary it is to be completely on top of finances, from loans to liabilities. The authors also placed an emphasis on ethics, covering business relationship within the workplace and the respectful treatment of competitors.