If you’re involved with media or technology in any capacity and are unaware of who/what Mashable is, I suggest taking a step out from the rock you’ve been living under.
Founded by Pete Cashmore in 2005, Mashable has since grown to be the top source for social media, tech, and web culture. The blog gained attention rapidly: it was quickly named one of the top 10 blogs in the world and is now followed by professionals in almost every capacity, from marketing and PR enthusiasts to bloggers and entrepreneurs.
Why is Mashable so popular? What has set this blog apart from all other industry blogs? For one, the blog has unmatchable name-brand recognition. Mashable has become a power brand, with a reputation that precedes its content – readers know that information from Mashable is trustworthy, and are thus more likely to read and pass on information to other industry professionals and media enthusiasts. It’s incredibly easy to share Mashable content – the interface encourages readers to tweet or share articles via Twitter and Facebook, and keeps a running tally of how many users have shared each piece.
Trending stories always remain static on the main page, so you’re immediately met with buzzworthy topics. It also helps that the information is remarkably easy to consume. Because Mashable runs the gamut, there’s comprehensive information relevant to every industry, from trend analysis to breaking web news. Readers are invited to pick their poison, whether it’s within tech, entertainment, or even Apple-specific information; it’s guaranteed you’ll be met with a wealth of information that caters to your needs.
We’re entering exciting times in terms of technology and new media, and Mashable will undoubtedly remain relevant. To stay in the know and get breaking new media news, follow Pete Cashmore on Twitter, @Mashable for regular updates about trending topics and the most popular blog posts du jour.
Posted by Amanda Huggins on November 26, 2010 8:33 PM
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