Pierce Mattie Public Relations New York

Spa & Beauty PR Trends for 2011 and Beyond

Pierce Mattie’s session will jumpstart your media relations. Whoever said the spa and beauty business was restful certainly didn’t have a PR machine behind them. Roll up your sleeves as Pierce walks you through the hottest TV shows, consumer magazines and online blogs and websites, highlighting which ones are the best places for your brand to be featured. Pierce will share select press contacts from his little black book and showcase his latest case studies. In addition, Pierce will give you a tip sheet on how to maximize your press outreach. Bring your press kit or a release on your business and have the opportunity for Pierce to critique it.

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