12:15 -2:45p.m. Lunch at Opia, 130 E. 57th St. near Lexington
Topics for Pierce Mattie’s Presentation Include:- What beauty editors loved from the fragrance industry in 2009
- Why the media continues to cover celebrity fragrances
- What the media wants for 2010
- What will continue to be popular
- What’s not "en vogue" for 2010
- Fragrance social media pros & cons
- 5 Reasons why fragrance blogs fail
- Creating a successful social media presence with your fragrance
- Beauty Editors biggest complaints about the fragrance pitches they receive
- PR reminders
Lunch presentations by
* Kumar Ramani, Harvey Prince & Co.- Ageless Fantasy
* Laetitia Longuefosse, Cinquieme Sens Perfumery School
* Pedro de Leana – Master Perfumer
* Pierce Mattie – Pierce Mattie Public Relations
* Jeanne Weber – Septimanie Perfumes
* Lori Zelenko, LSZ Communications, Josie Natori Fragrance
* Isabelle Ramsay-Brackstone – The Bermuda Perfumery
* Adelaide Farah, Beauty Fashion Magazine
* Christopher Voigt, Vetivresse.com
If you are not able to attend and would like to learn more please email us for a copy of the presentation to Pierce@PierceMattie.com
Posted by Pierce Mattie on October 16, 2009 10:07 AM
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