Pierce Mattie Public Relations New York

MyBlogLog was sold last night to Yahoo for a rumored $10 million dollars. For a company that was only launched in 2005 and without venture capital or any money for that matter, this is not a bad profit at all. MyBlogLog is operated by 5 savvy guys spread across the country; Eric Marcoullier, Scott Rafer, John Sampson, Todd Sampson and Steve Ho.

MyBlogLog is a blog tracking and social networking site that we (Pierce Mattie PR) and I use on our blogs to track traffic, note specific trends in searches and to interact with other Bloggers across the world. MyBlogLog has widgets that I am very fond of, and you can see it our sidebar, which tell you the latest readers, but can also be a means for people to find you and your blogs when you read other blogs and have your avatar appear on their widget. By moving your mouse over linked words on our site, you can also see which are the most popular with our readers.

For my personal blogs, I joined MyBlogLog when they first started and it is amazing to see the transformation they have taken on. One thing I think is key is their ability to listen to what their users wanted and their personal approach interacting with their users. Most of my interaction was with Eric Marcoullier through a few private posts in my profile on MyBlogLog and also through email. He was always timely in his responses and I never felt like I was intruding by contacting him. He was always super friendly and never sounded like some corporate-type.

The sale of MyBlogLog means that the team will now be part of the Yahoo Developer Network, which can only mean positive things if you have watched MyBlogLog’s growth from the beginning.