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Julia Hood, Editor-in-Chief of PRWeek Interview

Questions asked by Media Orchard:

Q: How do you think the the emergence of blogs has affected PR Week in terms of readership and revenues?

Q: PR Week is New York-centric in its coverage. Is this a valid complaint? If so, what are you doing to address it, and if not, where do you think this misperception comes from?

Q: How has PR Week changed over the past couple of years -- both in its print and online editions -- and what if any of these changes can be attributed to blogs and Web 2.0?

Q: Some blog commentators have suggested that blogs will ultimately make the traditional trade media -- across virtually all industries -- obsolete. What do you think of this point of view?

Q: How does PR Week set itself apart from other trades such as O'Dwyer's, the Holmes Report, the Bulldog Reporter, and the rest? Have your points of differentiation evolved at all over time?

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